OUR CULTURE STORY | AUTUMN 2019

AUTUMN 2019 | OUR CULTURE STORY 13

IT STARTEDWITH A PURPOSE… CHAPTER SIX

...HELP YOU SUCCEED

Sarah Hillary, Partner, U Board member and Pomeranian dog lover: “Our focus on ‘Be Yourself’ – which includes the diversity and inclusion agenda - is all about encouraging our 5,000 people to feel like they can be themselves at work. If people can be true to themselves, they’re far more likely to succeed in realising their own potential.” Mark Sherfield , Finance Partner, doubles tennis champion(ish): “To me, being successful is about achieving things that matter and the sense of satisfaction and ‘mastery’ this gives us. It’s about having ambition and working towards achieving our personal goals. It’s also important to celebrate success. At BDO, we do this through storytelling and our internal recognition awards, called our Spotlight Awards.” Debbie Thomson , Head of HR Operations, part-time fitness instructor and brains behind BDO’s Wellbeing Programme: “It is through our focus on wellbeing that our people can thrive. Balancing a challenging and inspiring career along with a healthy life alongside work. We achieve this by focusing on clear communication and easy access to all wellbeing services, such as our support helpline.” Andy Butterworth , Chief Operating Officer, National Head of Tax and motorcycle enthusiast: “We have many flexible working success stories which demonstrate how we can combine the right mindset with the best technology to help our people balance their work and home life to achieve the personal and professional success they need.”

JAMIE AUSTIN Head of Private Equity, rugby coach and Core Purpose super-fan I still remember the moment we ‘discovered’ our Core Purpose. We’d held 12 months of exploration with people across the business and externally with the market, and there it was in front of us. Zoom forward three years and I’m so excited to walk past, for example, our Natural Resources and Energy sector team with posters splashed on their walls quoting what ‘Helping You Succeed’ means to every single individual. It makes my grin even wider. And we’re only just scratching the surface! There’s so much more we can achieve as we keep rallying around our Core Purpose as an enlarged firm.”

chapter six

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