BATHROOMS
IRELAND’S LEADING MANUFACTURER OF CONTEMPORARY BATHROOM PRODUCTS ATTRACTED VISITORS AT KBB BIRMINGHAM 2024 WITH ITS DESIGN-LED DISPLAYS… SONAS makes a splash
Stealing the spotlight with its design- led displays, SONAS Bathrooms attracted attendees and positive feedback at KBB Birmingham 2024. Marking the one-year anniversary of Ireland’s leading manufacturer of contemporary bathroom products in the UK market, the event proved the ideal platform for SONAS to showcase its new 2024 collection and latest product concepts. Richard Sloan, CEO, said, “The reaction has been fantastic. The footfall and level of interest on the stand have been amazing. We’ve been really pleased with the number of retailers that have expressed an interest in the brand and we look forward to partnering with them and adding value to their business in the future.” Positioned at the entrance to the bathroom exhibition, visitors to the World of SONAS were drawn in by a vibrant display of cutting-edge designs and sustainable solutions, reflecting the SONAS ethos of sustainability with stylish products. From the sleek Gaia Freestanding Bath sculpted from smooth stone resin to the textured Reed Freestanding Bath complete with integrated whirlpool system and Bluetooth Technology, SONAS displayed a wide raft of concepts to inspire retailers. The stylish and colourful Scandinavian furniture collection took centre stage on the SONAS stand. With a wide range
of designs, sizes and colours, it offers a flexible solution for homeowners to personalise their bathrooms. Responding to a surge in demand for wetroom panels, SONAS has introduced two new eye-catching ranges in 2024, expanding the range of choice of wall profile colours and glass options. Included are Aspect Scandinavian Wetroom Panels, colour-matching wall profiles available in nine shades, which seamlessly match the existing SONAS Furniture Range.
Also on display were sleek Mirage Wetroom Panels, featuring a fully-framed design enhancing privacy with fluted or smoked glass options. The Mirage range of shower panels fuses minimalist design and structural robustness, creating a truly luxurious showering experience. Available in timeless Matt Black with a choice of either clear glass, smoked glass or fine fluted glass or in chic Brushed Gold with either clear or fluted glass, the Mirage range elevates the look and feel of the shower area. With over 45 years’ experience serving bathroom retailers across Ireland, SONAS’ meticulously-curated collection of innovative product designs resonated with both retailers and consumers. “Being the largest single bathroom brand in the Irish market there is a lot of trust, and we have a strong reputation with our retailers,” said Richard. “That narrative helps our new UK customers to have more confidence in our offering. We take pride in doing simple things well – good product, good quality and excellent service.” The core values remain true for SONAS and are a testament to the brand’s journey and growth in the UK market. T: +353 (0)1 817 9755
E: Info@sonasbathrooms.com www.sonasbathrooms.com
Mirage Wetroom Panel Range.
Aspect Scandinavian Wetroom Panel.
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