COMPANY NEWS
A training centre at STIEBEL ELTRON’s new regional HQ supports customers from end-consumers to installers, developers, consultants and architects.
of a physical presence in the market prompted the expansion into Dublin. Blanchardstown was selected for its easy access to the airport and motorway network, with STIEBEL ELTRON’s logistics partner Rhenus occupying neighbouring premises. Stock can be delivered anywhere on the island of Ireland within 24 hours, with Rhenus housing stock in Blanchardstown and potentially at its Galway depot. “We have over 1,500 stock-keeping units that we can put onto the Irish market, but generally 80% of the turnover comes from 20% of the stock and that’s what we’re going to be promoting to the Irish market,” said Mark. Its range spans small domestic to large commercial applications, from 5kW to 1MW, with larger projects often combining air-source heat pumps with electric space heating, hot water and ventilation products. “If we look at a school for example, we might put a heat pump in for the heating solution,” said Mark. “However, because there are lots of points of hot water being produced, we might also put small instantaneous water heaters in at point of use and provide hand dryers and things
like that from our product portfolio, so we’re creating almost a turnkey solution for the mechanical electrical installation company.” Five employees are already in place at the new office, supporting customers from end-consumers to installers,
Example of what training centre and showroom will look like.
recognise opportunities and win business and then once they install the product, we’ll commission it as many times as they want while we’re training them. “It’s really that support package that’s a little bit different from competitors in the marketplace.” “We work hand in glove with installation partners to help them grow their business and we support them, particularly those customers who are trying to move into heat pump technology from existing fossil fuels.”
developers, consultants and architects. STIEBEL ELTRON’s strategy is to pair a sales representative with a service engineer, with the two working closely together. “A key part of what we’re offering, the differentiator, is our service provision,” said Mark. “We work hand in glove with installation partners to help them grow their business and we support them, particularly those customers who are trying to move into heat pump technology from existing fossil fuels. “What we do at STEIBEL ELTRON is train them completely free of charge, commission their systems free of charge and hand hold them all the way through the process to make sure they’re competent and understand what they’re doing. “We’ll take leads to installers to help them
Ground Floor, 2 Stemple Exchange, Blanchardstown Corporate Park, Blanchardstown, Dublin D15 W35. T: +353 (0)1 514 3696 - E: sales@stiebel-eltron.ie www.stiebel-eltron.ie
FOLLOW US ON:
PLUMBING & HEATING MAGAZINE | 7
www.plumbingmag.com
Made with FlippingBook - professional solution for displaying marketing and sales documents online