Hare Truck Center May June 2019

The Good Kind of Gossip HOW TO CULTIVATE VALUABLE CUSTOMER REVIEWS

2. Offer Incentives Give your clients a reason to write reviews. Consider offering incentives like a discount or coupon code, coffee gift card, or an entry to win a contest for an even bigger prize. 3. Ask the Right Questions Think of the review process as a conversation rather than a request to be met, and use open-ended questions to start. Before you even request a review, you can ask customers questions like “How was your recent experience with us?”or “How are you liking your product?”That way, you can gauge their satisfaction before they leave any feedback.

When you’re thinking about buying a new product or service, what’s the first step you take? If you turn to the world wide web in search of reviews, then you’re in good company. According to a survey conducted by BrightLocal, 85 percent of consumers regard the customer review to be the single most credible and trustworthy source of advertising. That same survey found that 68 percent of customers surveyed were willing to provide feedback for a company. So, how do you get your customers to write the glowing reviews that help close deals? 1. Diversify Your Platforms Don’t rely on customers to go to your website to leave reviews. There are numerous websites you can utilize that make leaving feedback more convenient for your clients.

4. Respond, Respond, Respond The last thing you want to see is a scathing one-star review. But no matter how hard you work, they are still bound to happen. When you receive one, take the time to respond thoughtfully — without being defensive — and try to come up with a possible solution to the complaint. And be sure to respond to your positive reviews as well. When you show that you engage with all of your customers, prospective ones will be more likely to give you a shot.

What’s more is that these other platforms are highly trafficked. BrightLocal found that Facebook and Yelp were consumers’most trusted source of user reviews in the U.S., but you can also use Google My Business or the Better Business Bureau. Most importantly, be sure you are active on all the platforms you use.

Set the diets aside and poke another notch or two in your belt because May isn’t pulling any punches when it comes to sweet and savory holiday regrets. From National Hoagie Day and National Pizza Party Day to the holidays that really spell it out for you like International No Diet Day and National Eat What You Want Day, we’re all looking forward to an excuse to let our stomachs hang low this month. For those of you who plan on partaking, let’s take a look at the best junk food-related holidays this month and how to celebrate them!

by pairing off into teams for a bake-off; you can even pit the kids against the adults — with a little supervision of course. If you’re feeling a little lazy, throw an apple pie potluck and watch your store-bought delight steal the show as your audience praises your craftsmanship and attention to detail — just how Sara Lee taught you.

National Hamburger Day Tuesday, May 28

As if one day wasn’t enough, it turns out that the entire month of May is recognized as National Hamburger Month! Meat lovers rejoice as patties of heavenly beef are passed around the table for all to enjoy. There’s no shortage of ways to celebrate this patriotic pastime. From grilling out with the neighbors to making sliders for your new love interest, there’s a little something for everyone, especially considering the advances we’ve made in burger technology in recent years. If meat isn’t your thing, throw a veggie or tofu burger on the grill and season it to mouth- watering perfection. We won’t tell the beef purists if you don’t.

National Apple Pie Day Monday, May 13

Gather your friends and family around the table and dust off Grandma’s old recipes, because it’s time to treat yourself to the most American thing since, well, itself. National Apple Pie Day is a great opportunity to spend quality time with your loved ones while baking the most traditional American dessert. Make the process a game

Eat up, everybody. Happy holidays.

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