Insider Circle Newsletter - Give Us A Clue! - AUGUST 2023

POSITIVE HABITS CHECKLIST • COMMUNICATION IS KEY!

Positive Habits Checklist We get it— You’ve got a lot of responsibilities, and it can feel difficult to stay on top of all your emails! It can be hard to keep track of the things we’re doing every day for you. But you don’t have to be checking your email or Basecamp app every second—and you SHOULDN’T! You can stay on top of your clinic marketing by following this simple checklist! Staying on top of these action items will not only allow you to track your results and keep your campaigns running smoothly but also give you confidence and peace of mind about your marketing efforts overall. Remember— the most important thing you can do for your marketing is to keep in touch with your team!

WEEKLY CHECKLIST

Check your email or Basecamp for messages from your team. Respond to those messages—and please ask us questions! For Print Customers: Check Basecamp (or your email) and give timely updates on your print projects.

Give feedback on artwork

Send custom content like photos from your clinic

Sign your Direct Mail approval forms to make sure your project gets sent out on time!

MONTHLY CHECKLIST

Fill out your Stat Tracker. This helps us track which marketing initiatives are working the best for you! Read your monthly written SEO report. This comes from Sarah Stafford. For Google Ads PPC Customers: Watch your monthly video report to understand your ad performance! Reply to the report if you have a question. For Google Ads PPC Customers: Send a quick note to your PPC team to tell them what’s happening in the clinic. Did you notice an uptick in patient volume? Did you move locations? We want to know! For Print Customers: Log your number of reactivated patients on your Stat Tracker.

YOUR TEAM WANTS TO KNOW…

Have You Moved Or Opened A New Clinic Location Recently?

1

How Is New Patient Volume? Are Your Schedules Full?

2

QUARTERLY CHECKLIST

3

Have You Hired A New PT?

Attend your quarterly call. You’ll get INCREDIBLE knowledge just by showing up. Ask your Account Managers: “How can I take my clinic marketing to the next level?”

Is Someone Going Out On Parental Leave?

4

How Many Reactivated Patients Have You Gotten In The Past Month?

5

COMMUNICATE WITH US WHEREVER YOU ARE WITH THE BASECAMP APP! DOWNLOAD THE APP TODAY!

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