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Innovation Team Project Part 3 – The Pitch Deck Your innovation team has come a long way! You’ve successfully collaborated on a product design. You’ve taken your design through R&D and obtained a patent, formed a business entity, held a board meeting, and distributed shares. Now you need big time money to see your project through to the finish line. You’ve lined up a meeting with Big Ideas Venture Capital (BIVC), the same firm that helped Chris K. Mist successfully launch HealnnHeels. They’re busy venture capitalists, but they’ve scheduled you for a pitch deck . A what? The pitch deck is a brief Power Point, Key Note, or other slide presentation given by a startup to a potential investor. The goal of the pitch deck is to get the venture capitalist to take a closer look at the company and evaluate whether it presents a lucrative potential business opportunity . In a pitch deck, entrepreneurs aren’t given much time to make their pitch – sometimes only about 15 minutes! Presentations must be quick and concise, and slides must be attractive and informative. For info on pitch decks: www.youtube.com/watch?v=Pnvg1Jgh_dk Your job: research pitch decks and prepare an 8-10 slide presentation of your team’s product for a pitch to BIVC. There’s a ton of information online – even free pitch deck PPT slide templates (nextviewventures.com/blog/free- startup-resources). You will pitch to your classmates who, acting as BIVC, will score your company’s presentation to determine whether your startup deserves a closer look. Your presentation must address: • Product introduction: What is your product? What do you call it? What does it do? • Team member bios: Who is on your amazing team? What is their experience? Education? Expertise? • Needs your product will fill: What problem will your amazing product solve? • Uniqueness of your product: How is your product so unique it will solve that problem? • Potential market: Who will be your customers? What is your customer profile? Is it a growing demographic? • Competition: Who is your competition? What are you doing that they are not doing? How are you better than them? How will your company grab their share of the market? • Revenue: How are you going to make money? How much does your product cost and how many of them do you expect to sell in the first year of business to make a profit? • Capital needs: How much money are you asking for? How it will be spent? Production? Marketing? Equipment? New employees or office space? • Return on Investment (ROI): When will BIVC begin seeing a return on investment (ROI)? Howmuch will that be? • Questions: Leave time for BIVC to ask questions. Sources: PRODUCT PREVIEW

www.pitchenvy.com bestpitchdecks.com pitchdeck.improvepresentation.com/what-is-a-pitch-deck

251 THE 21st CENTURY STUDENT’S GUIDE TO FINANCIAL LITERACY

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