EFFECTIVE PRESENTATION SKILLS AND POWERPOINT DESIGN
Todays Agenda: Psychology of visual engagement Principles of PowerPoint Design Effective Communication Skills
1. PSYCHOLOGY OF VISUAL ENGAGEMENT Brain Anatomy
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WHAT IS THE NAME OF THE CELLS IN OUR BRAINS?
A NEURON
A neuron is a nerve cell involved in the transmission of messages.
A brain has around 100 billion neurons
1 Neuron can be connected to 1000 others
They can exhibit or inhibit other neurons
NEUROLOGICAL ACTIVITY IS RESPONSIBLE FOR:
HOW ARE NEURONS IMPORTANT FOR ENGAGEMENT?
• • • •
ATTENTION
MEMORY SENSING
EMOTIONS
ATTENTION
ATTENTION At a neurological level, attention has not been fully defined scientifically yet. However, there is evidence about two types of processing in attention:
FOCUSED ATTENTION
DIFFUSED ATTENTION
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FOCUSED ATTENTION
THE PRE-FRONTAL CORTEX
DR. BARBARA OAKLEY – FOCUSED VS DIFFUSED MODE MODEL
ATTENTION
Let’s use an allegory from Dr. Barbara Oakley to explain Focused Vs Diffused Attention.
Reinforced thoughts are solid patterns. New thoughts are new weak patterns
Diffused mode allows for wider range of patterns to be formed.
FOCUSED ATTENTION
When people attend a presentation, ideally you would want to have them go into FOCUSED mode of atenttion
FOCUSED ATTENTION
What have you noticed so far in the design of my presentation?
MEMORY, SENSATIONS AND EMOTIONS
INTRODUCTION
How come we sort of automatically learn the new lyrics without much focused attention and still when studying hard for an exam you get “stuck”!?
TIME TO MEET… THE LYMBIC SYSTEM!
❤
THE LYMBIC SYSTEM AND SENSATIONS
What colours did you see?
How is this information important in the design of a presentation?
Stimulating the senses
Creating
MEMORIES
PRE-WORK
THE VISUALISATION PROCESS
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Thanks! Any questions? Daniel.Agudelo@Shangri-La.com
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