Everywhere, Embedded Commerce In 2023
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RETAIL STARTS IN ONE CHANNEL, ENDS IN ANOTHER
How might retailers accurately identify where an individual is physically & cognitively to create cohesive, contextual experiences?
PHYSICAL STORES AS HOTSPOTS FOR EXPERIENCE
How might retailers reimagine physical spaces to be experiential, functional, brand-reinforcing and purposeful?
TRANSPARENCY THROUGH INTER-CONNECTEDNESS
How might retailers build visibility, assurance and accountability across touchpoints?
ENGAGEMENT TO GO HAND- IN-HAND WITH EMOTIONS
How might retailers trace and leverage behavioral markers to create omni-channel presence that maps to dynamic purchase journeys?
TRENDS TO OPPORTUNITIES
MICRO-COMMUNITIES: CHANNEL FOR THE FUTURE
How might retailers identify, integrate and innovate with core communities?
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