Jeffery Campbell - November 2020

TAKE A BREAK

No Shave November

If you’re a man who’s made it through these last eight months of quarantine without succumbing to the lazy scraggle of an unkempt beard, you’ve got some willpower. But November is here, which means No Shave November is underway. If you decide to participate, you’ll finally have a worthy excuse to stop the upkeep. The goal of No Shave November is to increase cancer awareness by embracing hair — which many cancer patients lose — and by letting it grow wild for the entire month. Men are encouraged to donate the money they would typically spend on shaving and grooming to those causes that provide cancer prevention education and aid those fighting it. The cause has since blossomed into a yearly fashion trend among men and even women who want to participate by letting their leg hair grow free for the month. It’s a popular trend for celebrities to follow too, as their influence can help raise even more awareness than the average Joe’s beard would. Beard-growing has become an increasingly popular trend in the world of male celebrities, encouraging many to follow their lead. This is an especially admirable trend when it comes to November, and we can expect the usual uptick in beard growth. Every effort that supports the cause is meaningful, but it’ll be hard to beat the current champion of Hollywood’s favorite celebrity beards: Ryan Reynolds. Just as Reynolds’ career has blossomed from raunchy rom-coms to hilariously inappropriate superheroes, his face has matured from approachably clean-shaven cheeks to a full and grizzled jawline. It’s a look that fans can’t get enough of and proves that growing an eye- catching beard doesn’t need a ton of maintenance. We’re excited to see how far Reynolds lets it fly this year. But when it comes to No Shave November, it’s not the look of the beard that counts — it’s the awareness the beard raises that should take the spotlight. Whether you aim for a beard as enticing as a celebrity’s or just want to grow one for a meaningful cause, your hair helps. So don’t trim it, no matter how itchy it might get. Can You Outgrow the Best Beard in Hollywood?

How a Thanksgiving Dinner Mix-Up Led to the TV Dinner

The year was 1953. That fall, the frozen food company C.A. Swanson & Sons drastically overestimated how many Americans would want a turkey as the centerpiece of their Thanksgiving spread, leaving them with about 260 tons of extra turkey packed into 10 refrigerated railroad cars. Swanson salesman Gerry Thomas had a winning idea. He suggested they package up the remaining turkey with a few sides as frozen dinners that would be ready to eat after being thawed. The twist? They would be served in compartmentalized aluminum trays, much like airplane meals, which were the inspiration for Thomas’ idea. Additionally, they would be marketed as “TV dinners,” with their packaging designed to look like a television set. As the TV rose in prominence in American living rooms, the TV dinner’s popularity increased exponentially. Swanson sold nearly 10 million of them during the first year of production. By 1959, Americans spent half a billion dollars gobbling up TV dinners.

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