Digital Displays Enhance the shopping experience
68% of customers say that digital signage would make them
Digital signage that evokes emotion can have a positive effect on customers, and improve their mood. This can lead to more impulse buys, and increase customer loyalty. Attractive digital displays, such as colourful images or video, help to eliminate the display blindness effect, gaining more attention than traditional printed signs. Furthermore, interactive touchscreen-based signs give a better user experience by involving the audience.
Digital advertising screens are extremely versatile, as they allow users to change their displays instantly. Advertising isn’t just about persuading the customer to buy a specific product. Using digital signage can affect your customer's or visitor's mood and perception of their surroundings. The use of digital signage as an atmospheric tool has been found to be highly effective. Digital screens can significantly impact shopper emotions, enhancing their perception of the environment and increasing their spending.
more likely to buy advertised products
Perceived wait time is reduced by 35% when digital signage is used
1.5x One study found individuals were attracted to dynamic content more than static content
Get in touch to find out how we can make a difference to your business by making your brand visually outstanding.
Contact our sales team today for expert advice on our standard or bespoke products, to discuss how we can assist your business, or to arrange a meeting. Email sales@ukpos.com Call 0161 431 4400 Visit www.ukpos.com/digini
VISUALLY OUTSTANDING SINCE 1989
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