FOCUS ON ACCORHOTELS
AccorHotels Invite You to Plant Trees! AccorHotels is a worldwide leading travel &
lifestyle group, a digital innovator offering
unique experiences in more than 4,200 hotels,
resorts and residences, as well as in over
2,500 of the finest private homes in
95 countries around the globe. Along with its
global team of more than 250,000 dedicated
women and men, the Group has a purposeful
and heartfelt mission: to make every guest
© AccorHotels
AccorHotels partnered with PUR Projet, a
Feel Welcome.
climate-protection non-profit that supports
AccorHotels is active in local communities
reforestation, agroforestry and forest
wherein they do business and are committed
conservation initiatives, to develop its program.
to sustainable development and solidarity
To date, AccorHotels has planted over 5
through PLANET 21, its comprehensive
million trees on farmland, supporting a greener
program that brings together employees,
agriculture, meeting 50% of our overall goal.
guests and partners to drive sustainable
AccorHotels recently launched its own
growth. As part of the Group’s Planet 21
platform to fund agroforestry projects in
commitment they provide a positive hospitality
countries in which it operates. For every tree
experience; one that creates links and positive
purchased, a personalized certificate in the
outcomes for all guests, while striving
name of the recipient will be provided as well
relentlessly to reduce the impacts associated
as an access to view their own “My Forest”
with their operations.
account to follow and connect with their trees’
One of AccorHotels’ objectives is to plant
growth throughout the year.
10 million trees by 2021, as part of an ongoing
Let’s make a difference; let’s give a tree to
agro-forestry tree planting program. The Plant
preserve, to create life and to celebrate. Visit
For the Planet program is a tangible
https://accorhotels.purprojet.shop for more
expression of our vision of positive hospitality
details on how to give a tree.
and engagement to reduce the Group’s
For more information about AccorHotels’
environmental footprint, by protecting
Planet 21 program, please visit
biodiversity, combating climate change and
accorhotels.group/en/commitment.
diversifying sources of income for farmers.
17
SPRING 2018
Made with FlippingBook flipbook maker