CASE STUDY Focus Features The Holdovers Mailer
THE CHALLENGE Create a premium mailer for The Holdovers movie. THE SOLUTION Retro, college themed items including vegan leather journal, cheeky pencils, embroidered patch, collegiate crewneck sweatshirt, and a vinyl record in a custom printed sleeve, packaged in a high-end, magnetic closure box were sent to influencers and members of the press to promote the film.
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