OPERATIONS: MARKETING ESSENTIALS
Bare Minimum Marketing Essentials THESE ESSENTIAL STEPS ENSURE YOUR MESSAGE IS CLEAR, COMPELLING, AND WELL-CRAFTED—AND REACHES ITS AUDIENCE.
SKYLER WILSON
I n a world where the pursuit of success often leaves the small entrepreneur gasping in the dust, effective marketing must be distilled to its essence. For the budget-conscious entrepreneur, every moment and every penny count. The challenge, then, is not merely to engage in marketing but
to master its essential elements and put them to work for you—as seamlessly and affordably as possible. CRAFTING A DIGITAL STOREFRONT In this digital age, a business without an online presence resembles a
shop with its shutters perennially closed. Yet, establishing a digital presence doesn’t have to be a grand undertaking or costly venture. Establishing an online presence is about crafting a space online that accurately and efficiently conveys who you are and what you offer.
64 | think realty magazine :: july - august 2024
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