LEFRIK Transparency Report 2020

The truth behind our barcode

CEO LETTER

To our community,

This year, COVID 19 global crisis has changed everything about life and work as we know it. We have been globally forced to strengthen our capacity for empathy and it has helped us realize how important it is the impact we can make on the planet and how our actions can be used for good. Now is time to leverage this experience, it’s true that this is a whole new situation, and a lot of things need to adapt or be rethought but we know we are on the right path when talking about fashion and its consequences on the planet. We know our strongest points and we want to continue working in this direction, placing quality, traceability and sustainability on the top of our minds while achieving a completely circular economy model. We are dedicated to continue to learn and adapt our efforts for the improvement of Lefrik and its impact.

Thank you everybody supporting us this year, working with faithful customers, suppliers and partners with whom we share the same philosophy, has been and will always be the secret ingredient.

Curra Rotondo. CEO & Cofounder

Curra Rotondo, Lefrik’s CEO in Tianyou Bags (China), our long-term and main supplier.

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