U.S. Emerging and Mid-Market Enterprises: A Macro-economic Overview
Responding to the rollout of COVID-19 vaccines, the opening of businesses and schools, rising demand, and government stimulus checks, middle market enterprises in the United States are booking good numbers and foreseeing continued strong gains at least through the end of 2021. Confidence in national and regional economies has surged — and CFOs and CHROs are even more confident in their industries, their markets, and their own enterprises. In fact, confidence rises in direct proportion to executives’ direct knowledge: highest for enterprise, next for industry, next for local economy, next for national, and lowest for global.
Very High (5)
These numbers are a stark contrast from the situation just six months ago. In January, 14% expressed very strong confidence in their industry, less than 1% said the U.S. economy was very strong, and almost no one—one-half of one percent—had much confidence in the global economy.
8 I ACHIEVENEXT SENTIMENT STUDY
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