Speaker Life Magazine Fall 2023

5- Failure to Play the Long Game: Building a successful speaking and coaching career requires building meaningful relationships within the industry over time. Many individuals focus solely on quick wins and income and overlook the power of networking and creating relationships with event organizers, other professionals, and potential collaborators for the long run. Strategies to Overcome the Six-Figure Barrier

full service consultancy, Strand Consulting, as well as our online business school, the Better Business School, we have brought thousands of coaches, consultants and small business owners to business and marketing success. Here are the top 3 (out of 10) strategies that stand the test of time to give you both quick wins and lasting profits: 1- Learn how to businessify your expertise: If you want to earn a lucrative and stable income off your expertise as a coach and consultant you need to learn business skills. Even if you

have the budget to hire people to help you with your business management and marketing, you need to know how it works first. If you just rely on hiring help, without learning the basics of the 5 core business pillars: Branding, Marketing, Sales, Finance, Systems & Operations, you will end up overpaying or getting lackluster results. 2- Find Your Uniqueness in the Marketplace: As a coach or consultant in today’s glutted global marketplace, you need to stand out. Find your unique messaging based on 3 things: the

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Speaker Life Magazine

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