OEM staff also negotiated favorable terms with the Community Impact News to feature preparedness messaging. 4
1 Double-sided full- page hurricane preparedness letter in English and Spanish
3 Half-page promotionalas for Pearland Alerts
$0.02 Average Cost per Insert
690k Addresses Publications Delivered To
Estimated Print Readership 108k
Monthly Community Impact publications featuring preparedness messaging.
Website & Social Media Content
OEM, in collaboration with the Pearland Chamber of Commerce, convened its third business continuity workshop, Disaster Proof Your Business, to promote local business continuity planning, with a view toward expediting business sector recovery in the aftermath of disaster. OEM presented a comprehensive template for business continuity planning and hazard mitigation, which was followed by subject matter experts from Worldwide (Insurance) Adjusters, and the U.S. Small Business Administration. Preparedness Workshops
In addition to assisting with print projects, Communications staff assisted in updating the OEM website, adding links to the 2025 Brazoria County and National Weather Service disaster preparedness guides and user-friendly content with links to authoritative sources of information on flood insurance, hurricane season preparedness, etc. OEM also worked with Communications to record a new video preparedness message featuring Mayor Cole and produced a variety of social media posts, a new focus area this year. With the help of Communications staff, preparedness messaging and city readiness activities were featured on various social media platforms, including Facebook and LinkedIn.
Disaster Proof Your Business Roundtable Disussions Led by City Staff:
City’s Building Administrator Code Enforcement Supervisor Fire Marshal
Discussions were designed to help local businesses anticipate legal prerequisites for the resumption of business operations following disaster. Information Technology staff and cybersecurity experts called attention to cyber threats that could compromise business continuity and offered viable risk mitigation strategies.
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