ENROLLMENT GOALS and STRATEGIES
The enrollment goals for CWU are ambitious: increase the economic and racial/ethnic diversity of the student body; increase the number of new first-year and degree completers; improve market position within the state of Washington; increase retention, progression and graduation rates; and meet future revenue needs. What follows is a list of mission-centric goals and strategies. With the adoption of the SE Plan, the vice president of strategic enrollment management will oversee the creation of an implementation and assessment plan, which will include the list of prioritized tactics for 2019 and 2020 academic years. Many tactics are already underway, in the planning stages, or new. New initiatives require a thoughtful consideration of financial resources needed, and whether the initiative can be accomplished by reallocating existing resources, or committing new ones.
MISSION ENROLLMENT GOAL #1
Increase CWU’s total undergraduate enrollment from 11,589 in fall 2018 to 14,205 in fall 2025. The goal is sufficient to meet CWU’s six year revenue requirements. See pages 30- 31 for an explanation of how the University produces the six-year rolling budget forecasts, and its underlying assumptions.
Campus
Fall 2018 1
Fall 2024 Forecast
All Undergraduates
ALL
11,589
14,205 11,405
Ellensburg
9,414 2,175
Centers and Online
2,800
New Students Entering as First Time, First Year
Ellensburg
2,066
2,500
Washington residents Domestic non-residents
1,907
2,250
143
195
International
16
55
All Degree Completers ** 5,841 ** Degree completers include transfer students, veterans, students returning with some college after time away from higher education, and students within a few quarters of obtaining a degree Source: TheCIS 12/18/18 ALL
FINAL DRAFT 2/11/2019 Page 11
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