IACC Meeting Room of the Future June 2023 Report

Figure 4: Most important venue elements

“One of the biggest changes we have experienced over the last three years,

across Cliftons entire network of venues and event services in Asia Pacific, is increased demand for interactive audio-visual technologies and expertise. Demand for onsite AV, broadcast solutions, technical and audience participation tools along with associated

support and services has increased by more than 60% since 2019. The ongoing demand for virtual collaboration and connectivity tools as well as hybrid multi location events connecting participants, presenters and audiences across multiple locations may be more common in Asia Pacific due to the distances involved in travelling across or to the region.” —Vanessa Green, CEO of Cliftons Venues

As was seen in 2017 and 2019, there is agreement that meeting venue environments strongly impact how delegates interact, learn and communicate, resulting in increased productivity.

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