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STRATEGIC ARTICULATION MAP nbmbaa.org
OUR PURPOSE
To LEAD THE CREATION of
WEALTH BUILDING
GROWTH
EDUCATIONAL
OPPORTUNITIES f o r b l a c k b u s i n e s s p r o f e s s i o n a l s i n L E A D E R S H I P t h r o u g h o u t t h e i r c a r e e r s a s
PROFESSIONALS
ENTREPRENEURS
S T U D E N T S
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VISION STATEMENT // What we want to see when we get there
Current:
Empowering visionaries intellectually and economically to create a world where diversity and inclusion are universal.
Proposed:
OUR VISION
BLACK BUSINESS PROFESSIONALS
CONNECTING,
COLLECTIVELY LEADING,
AND THRIVING
in
for the enterprises that they own and work in. CORPORATE & ENTREPRENEURIAL ECOSYSTEMS
This vision of business with purpose, intention and impact brings to life our ancestors' wildest dreams.
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DIFFERENTIATORS // What we must do di erently
RELEVANCE • Value to Stakeholders • Understands & Meets Needs • O erings - Products, Programs, & Services
REVENUE • Growth Opportunities • Diversi ed Sources • Sustainability
RELATIONSHIPS • Engaging, Enduring
• Seeks, Uses Input & Feedback • Responsive, Easy To Work With
THE 5R FRAMEWORK
m a t t
RESULTS • Metrics-Based • Impact / Desired Outcomes • Reliable, Repeatable & Scalable
REPUTATION • “Go-To” Authority/ Brand • Expert At/ Access To • Knowledgeable Thought Leader
OUR TRANSFORMATION APPROACH How we will drive change to aspiration
STRATEGIC PRIORITIES & CRITICAL INITIATIVES What Will Be Done & When
DESTINATION Vision Snapshots – By a Time Certain, Describe the Future
III. Transformational - Think Big
II. Substantial - Scale Fast
I. Incremental - Start Small
CURRENT REALITY What’s Happening Today
ORGANIZATIONAL CAPABILITIES What abilities must we have in order to do the work (People, Processes, Knowledge, Systems & Environment)
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VISION SNAPSHOTS // When we want to see it
THINK BIG 2024
LEAD THE CREATION
Widely recognized as the leader in creating opportunities for Black professionals
EDUCATIONAL OPPORTUNITIES
WEALTH BUILDING OPPORTUNITIES
GROWTH OPPORTUNITIES
Convene, inform and equip accelerators of Black Wealth
Champion and enabler of academic excellence,
Black professional development authority, advisor, coach and navigator
resiliency, and achievement made evident by degrees enabled (direct) and in uenced (indirect through partners)
HISTORICALLY UNDERREPRESENTED
THROUGHOUT THEIR CAREERS
LEADERSHIP
Corporate leadership and entrepreneurship landscape look like our country’s demographics
Our membership is viewed as the go-to source for exemplary black leaders
The most proli c and impactful career conference for black professionals in the world presented by experts on Black Career Mobility
CORPORATE PROFESSIONALS
ENTREPRENEURS
STUDENTS
Philanthropic member mindset towards NBMBAA
Recognized as THE Black owned business growth resource
Highly Sought by youth and young adults for education sponsorship and support
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START SMALL 2020
LEAD THE CREATION Referenced in major business publications (domestic and international)
WEALTH BUILDING OPPORTUNITIES
GROWTH OPPORTUNITIES Strengthened career and professional networks and talent pipelines
EDUCATIONAL OPPORTUNITIES Actively tracking and growing academic achievement (degrees)
Complete understanding, thought leadership and expertise on Wealth building, inequities, disparities and their drivers (compensation, real estate, entrepreneurship, investments, etc)
THROUGHOUT THEIR CAREERS Epic 50th year celebration with high engagement members and corporate partners (create reserves for aggressive future investments)
HISTORICALLY UNDERREPRESENTED
LEADERSHIP Exemplary Leadership Development provider for corporate partners
Partnering with other orgs to advance policy, practices
CORPORATE PROFESSIONALS • Stronger member engagement and testimonials • CRM updateable with ease (accurate info, reports easily accessed) - SYSTEM • Membership growth
ENTREPRENEURS • Create and launch entrepreneurial conference (5 years) Entrepreneurs • (Start up --> Spin o ) Ecosystem - THE platform for black businesses to connect and grow
STUDENTS Campus based sessions for current students engaging students and business leaders in professional development
SCALE FAST 2022
LEAD THE CREATION Thought leaders on business trends culturally relevant to our community
WEALTH BUILDING OPPORTUNITIES
GROWTH OPPORTUNITIES Source for developmental relationships including mentoring, coaching and sponsoring
EDUCATIONAL OPPORTUNITIES Signi cantly increased funds available to support degrees and certi cations
• Relationships with VCs, PE rms and capital / investment banking rms • Competitive educational, training, wealth building and growth opportunities outside of conference
HISTORICALLY UNDERREPRESENTED
THROUGHOUT THEIR CAREERS NBMBAA enables members’ career trajectory through workshops, seminars, one-on-one / group coaching
LEADERSHIP Black Leadership Development institution comparable to other notable o erings
Equity, inclusion and diversity partner of choice for corporations with regard to black professionals
ENTREPRENEURS • Innovation pipeline that creates more entrepreneurs, investment opportunities and social impact for partners and members • Black owned businesses grow exponentially
CORPORATE PROFESSIONALS • NBMBAA enables members through workshops, seminars, one/one coaching • More employable and quali ed members, evidenced by new hires and job promotions
STUDENTS • Robust internship program • Black admittance in MBA programs soar
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