PLUMBMASTER
L-R: Ricky Kelly, Plumbmaster Manager and Andy Crick, Trade Counter Sales.
HOT ON THE HEELS OF A £500,000 INVESTMENT IN ITS BANGOR STORE, PLUMBMASTER HAS COMPLETED A REVAMP AT ITS LADAS DRIVE STORE, BELFAST…
Plumbmaster future proofs Ladas Drive customer service
A t Plumbmaster’s Ladas Drive store in Belfast, the emphasis is firmly on providing customers with an enhanced level of service, and this level of commitment has led to a complete makeover of its trade counter. Following a six-week refurb job – during which time Plumbmaster operated out of the neighbouring Haldane Fisher Builders Merchants – the trade counter has been extended, as has the customer area. Ricky Kelly, Plumbmaster Manager, explained, “We had outgrown our previous counter and customer area; now we have three service points which means we are able to turn around customers
more quickly. Also, improved lighting and extra floor space has created a more pleasant environment for our customers to be in. “Our customer base has grown rapidly over the last few years, so this refurbishment helps us respond to that increased footfall while future proofing the store for continued growth expectations.” A rejig of the store footprint has provided a better-positioned office, in direct line of sight of customers. “We can see customers enter the store, so we can ensure they aren’t waiting long before they are served,” said Ricky.
Customers can also take note of the latest Trade Zone offers broadcast on the newly installed store TV, and browse wall displays in the spacious customer area. The Ladas Drive refurbishment project had the customer’s needs at heart. “We are committed to continually improving the customer experience and service that we provide here,” said Ricky. Customers were treated to the first glimpses of the new store during a week of ‘Coffee and Donut’ mornings with a different supplier attending each day showing support. A daily prize draw was another added attraction.
“We are committed to continually improving the customer experience and service.”
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