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How My Military Family Shaped My Life A TALE OF TWO HATS
866.318.3251 Chiro1Source.com NOVEMBER 2019
Every year when Veterans Day comes
seized a hat, only to have a bigger kid snatch it out of my hands. As a 5-year-old with my heart set on a silver dollar, I was miserable. My aunt ended up giving all of us kids silver dollars anyway, but it just wasn’t the same, and I mulled over my disappointment for a long time. A few years later, when it came time for my next cousin to graduate, I still remembered that hat incident like it was yesterday. This time, I was one of the bigger kids, and I was ready to right the wrongs of the past and get myself one of those hats. When my friends and I bolted onto the field, I finally got my hat and so did one of them! The littlest kid, though, didn’t get a hat, and he started bawling his eyes out. He was so disappointed, just like I had been a few years ago.
around, the whole country stands up to salute our troops. I
love seeing that wave of patriotism sweeping the nation, but in my family, as in many families across the country, every day feels a bit like Veterans Day.
Most of my relatives either have served or are currently serving in the military, so it has always been a big part of my life. My grandfather was in the Air Force and so were my uncles and one of my cousins. One cousin trained for the Olympics for the army. Another cousin is a colonel in the Army, and my stepbrother serves in the Army as well. I also have a cousin who is retired from the Coast Guard, so we have almost every branch covered!
“Though I’ve never been in the service, I’ve always had the utmost respect for our troops. They make so many sacrifices, and I don’t believe the rest of us can truly understand the toll that the things they’ve seen and done takes ...”
I knewwhat the right thing to do was, but I really, really didn’t want to do it — I’d looked forward to this hat for so long! But looking at the tears running down my friend’s face, I knew I couldn’t keep my prize. I handed it over, and his smile made me feel better than any silver dollar. Along with that lighter side of military life, I was also exposed to the dark, difficult aspects of service. One of my cousins has been deployed seven times, and many of my other relatives have served overseas. Personally, I don’t think most people realize what extreme sacrifices these men and women make. My cousin missed a good part of both of his sons’ lives while he was deployed, and he also was separated from his wife and parents who were constantly worried about his safety. Though I’ve never been in the service, I’ve always had the utmost respect for our troops. They make so many sacrifices, and I don’t believe the rest of us can truly understand the toll that the things they’ve seen and done takes on them and their families. So, this Veterans Day, I’m feeling very humbled. All I can say to any veterans reading this is thank you. I appreciate your service and so does the rest of my team at Chiro1Source. If you ever call us with an order, you’ll be welcomed like the hero you are!
Even when I was young, I was well aware of my family’s military connections. My
grandfather and two of my uncles retired from Shaw Air Force Base, and, as a little kid, I loved it when we took family trips there so I could watch the planes. Even stronger than those memories,
though, are my recollections of my cousins’ graduations fromWest Point — and they both center on hats.
For those of you who’ve never been to a West Point graduation, let me fill you in on a bit of military tradition. During every ceremony, there’s a moment when all of the graduating cadets toss their caps into the air to symbolize leaving their training behind. It’s tradition to tuck a note and some money, often a silver dollar, into the cap before tossing it, and also for kids attending the ceremony to line up on the field to chase down the hats after they hit the air.
-Josh Walker
Well, when I was 5, I got to participate in the mad dash for the first time. I scrambled out onto the field and
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5 Simple Ways to Stay Active TOO BUSY TO WORK OUT? Being active doesn’t have to mean going to the gym every single day. An active lifestyle can be as simple as going for a walk around the neighborhood for a few minutes a day. There are plenty of ways to exercise during daily activities like shopping, spending time with your kids, or hanging around the house. Park farther away. A lot of people will spend several minutes trying to find a parking space as close as they can to the entrance of a store. However, parking a little farther away will help you score a better parking space and make sure you get your steps in for the day. Do some yoga. You don’t have to push yourself to your absolute limit in order to stay active. There are other, gentler ways to exercise than running 5 miles a day. Tai chi or yoga are excellent low-impact alternatives to keep your body fit and healthy.
How Julie Goes A PERSO
In the spirit of Thanksgiving, we wanted to take time this month to recognize our customer service and inventory control manager, Julie Walker. Julie goes out of her way each day to make sure our
customers know just how thankful we are for their business, and Chiro1Source just wouldn’t be the same without her personal touch!
Julie looks after new customers and places the majority of our product orders, so a big part of her job is ensuring our customers are happy and feel appreciated. To that end, she includes a personalized welcome packet with each new order, including samples, a catalog, and a copy of our newsletter. To make the package even more special, Julie adds a little bag of mints with a fun message like, “Thank you for your order! It MINT a lot to us!” A week or so later, she follows that up with a handwritten thank you note welcoming the customer to the Chiro1Source family. We feel that Julie has really reached one of the goals we all strive for here at Chiro1Source: namely, ensuring our customers knowwe think of them as real people, and we’re grateful they’ve chosen to work with us.
Reduce TV time. It can be tempting to plop down in front of the television after a long day at work or after dinner, but you can also use this time to be active. Get the family together for a walk around the neighborhood, take a few minutes to dance to some of your favorite tunes, or do some light cleaning around the house. Put a spin on date night. Forget dinner and a movie. Instead, try taking your date out for a round of miniature golf, indoor rock climbing, an evening stroll, a bike ride, or dancing. You’ll have more fun while doing your body good. Grab a leash. Having a dog gives you plenty of opportunities to stay active. If you don’t have a dog, try asking a neighbor or friend if they would like their dog walked, start a dog-walking service, or volunteer at a local animal shelter.
There are plenty of ways to make staying active a part of your daily routine! With enough creativity and motivation, you can turn any activity into an active one.
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APPLES PIE
PUMPKIN HARVEST CROPS THANKSGIVING HOLIDAY FALL SCARECROW CHILLY SWEATER
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bove and Beyond for Our Customers AL TOUCH IN EVERY ORDER
“Sure, it’s nice to make a profit, but we want our customers to know they’re part of our family, and that’s howwe're going to treat them. I've been talking to some customers for 15 years now, and we even chat about their families,” she says. “It’s not like
at other companies where the customer just has an account number, and they get their order and they’re off the phone.” Julie’s husband, Cecil, founded Chiro1Source, and, after spending years helping out
Join Dr. Michael Krasnov to Learn Cutting-Edge Treatment Techniques HAVE YOU TRIED DYNAMIC TAPE?
during the summers and on weekends, Julie decided to leave her 20-year career as a third-grade teacher and join us full-time. We’re so happy she did! Next time you call in with an order (you can reach us at 866- 318-3251 or by visiting Chiro1Source.com), there’s a good chance you’ll get Julie on the phone. Make sure to say hello!
We’re always proud to see chiropractors at the top of the field using our products, and one of our most loyal customers is Dr. Michael Krasnov, a celebrated chiropractor who specializes in athletic injuries. (He was chosen as team chiropractor for the 1996 U.S. Olympic track and field team and for both NC State and Duke University athletics, among other accolades!) This December, we’re partnering with Dr. Krasnov on a seminar to demonstrate how our products can enable the latest soft- tissue treatment techniques. If you’re looking to continue your chiropractic education and provide the best possible care to your patients, you won’t want to miss this seminar. The event will run from Saturday, Dec. 7, through Sunday, Dec. 8, at Dr. Krasnov’s Durham, North Carolina, office. It includes 12 hours of instruction on his “cup, scrape, and tape” methods and will cost $530 per person. Throughout the seminar, you’ll see Dr. Krasnov demonstrate myofascial decompression (aka cupping), instrument-assisted soft-tissue mobilization, and brand-new, innovative taping techniques. You’ll also go home with your very own set of cups and roll of Dynamic Tape courtesy of Chiro1Source! Dr. Krasnov says he’ll spend the majority of his time on the taping techniques, highlighting the strengths of Dynamic Tape. This is a hands-on seminar, and it is approved by the Board of Examiners for 12 hours of CE credit. “It’s a very elastic tape with a lot of recoil to it. It’s very different than the other tapes many people are familiar with, which are classified as kinesiology tapes. Those tapes have a hard end point and aren’t as elastic and don’t stretch in all directions like Dynamic Tape,” Dr. Krasnov says. “I think once people see how remarkable this tape is and what it can do, they’ll definitely want to carry it and use it in their clinics. I’ve seen incredible results from the use of this tape. […] I couldn’t think about treating an athlete without having it in my toolbox!”
Chiro1Source is one of only a few providers of Dynamic Tape, and we’re excited to partner with Dr. Krasnov to spread the word about its applications. To sign up for the seminar, email josh@chiro1source.com and don’t forget to visit Chiro1Source to stock up on Dynamic Tape and explore the rest of our cutting-edge products!
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INSIDE
A Tale of Two Hats 1
Simple Ways to Stay Active
A Personal Touch In Every Order 2
Have You Tried Dynamic Tape? 3
Execution Is Greater Than Strategy 4
3 Tips for Every Business Leader EXECUTE STRATEGY AND KILL STAGNANCY
“To me, ideas are worth nothing unless executed ... Execution is worth millions.” –Steve Jobs
that plans take many shapes before they reach their final form. Don’t jump into something without a clear plan, but don’t be afraid to define your strategy as you go. There’s a reason audiences won’t be flocking to theaters to watch the latest galactic adventures of Luke Starkiller this December. 2. Be Methodical While you shouldn’t wait for the perfect plan, you shouldn’t be flying in blind, either. You can be too energetic about execution. Make sure everyone involved in a plan knows their responsibilities. Confusion will torpedo any strategy faster than you can say, “Who was in charge of this?” The Harvard Business Review states, “Having the discipline to organize people, assemble resources, and then generate a plan that others can commit to will collectively improve execution.” 3. Evaluate, Evaluate, Evaluate We’re not saying you should micromanage your team, but you do need to be checking in on a regular basis to evaluate progress on your plan. Schedule monthly or quarterly meetings to go over the strategy. This is where you look for any changes that need to be made and refine the strategy. A smart strategy feels reassuring, but learning to execute a plan is the only way to make progress. The best business plan in the world is worthless if you never follow through.
Anyone can take this advice to heart, whether you’re a stay-at-home parent or the CEO of a Fortune 500 company. Ideas are easy, but no one becomes successful because they had a great idea. Success comes from putting that idea into action. Being able to execute a plan is a skill every business leader needs. Here are three steps to help you improve your execution. 1. Ditch Perfection Have you ever watched a behind-the-scenes featurette of your favorite movie? Some of the most successful films were all but unrecognizable in their early phases. In fact, a lot of early concepts are terrible. Look up the original designs for Woody in “Toy Story” to see for yourself. Fortunately, rather than wait for the perfect script, creators executed their visions and make changes as needed.
Putting off action in favor of creating the perfect plan or strategy leads to stagnant business. Successful people know
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