Board Converting News, January 31, 2022

Fotorecord Goes All-Digital With FUJIFILM J Press 750S

Study: Freight Budgets (CONT’D FROM PAGE 22)

Although navigating freight market highs and lows is not a new concept for shippers, the pandemic has left many shippers to juggle multiple fire drills all at once and often for prolonged periods of time,” said Dean Corbolotti, VP Customer Success at Sleek Technologies. AI-powered technology, along with actionable truckload insights, will be instrumental to help freight procurement teams uncov- er sustainability and cost reduction opportunities.” For the complete 2022 State of Freight Procurement Research Report, visit: . Survey Methodology: Sleek Technologies, alongside survey partner PureSpectrum Insights, polled 300 senior logistics decision-makers across the C-Suite, SVP and VP/ Director levels at manufacturers, retailers or distribution centers with an annual freight spend of $100M+. The sur- vey was executed from December 23-27, 2021.

Pittsburgh, Pennsylvania based Fotorecord Print Center, a 20-employee printing company with a 28-year history, re- cently transitioned from traditional offset print equipment to an all-digital print environment with the installation of a FUJIFILM J Press 750S digital Inkjet press (J Press). This strategic transformation has enabled Fotorecord to diversify its print offerings, including longer run book- lets, large versioned poster work (for a well-known sport- ing goods chain), more versatile pocket folder offerings, and variable data direct mailers. Additionally, due to the increased efficiency and shorter run times, capacity has increased without the need for press operator overtime. “The installation of the J Press at Fotorecord is espe- cially exciting because it represents a trend we’re seeing

in the industry of complete transition from offset to digital,” said Aarona Tesch, Prod- uct Manager, Inkjet Technologies, FUJIFILM North America Corporation, Graphic Sys- tems Division. “The J Press has opened Fo- torecord up to new types of business and, as a result, increased market penetration in the greater Pittsburgh area.” Fotorecord obsoleted an offset press that printed a 14-inch by 20-inch sheet size and selected the market-leading J Press. The J Press has a 23-inch by 29-inch sheet size and much greater overall efficiency than a traditional offset press, opening Fotorecord up to more dynamic printing capabilities to offer customers. With the J Press in place, Fotorecord is now able to quote larger jobs and shorter turnaround times than when printing offset. Fotorecord was initially considering in- vesting in a larger offset press in order to compete with the strong offset business that exists in Pittsburgh. In time, after observing the industry’s shift toward digital printing, they began to consider solutions beyond tra- ditional offset. When evaluating digital print options, the larger sheet size, inkjet color consistency, ability to use more substrates and heavier weights for printing, were all critical features that focused Fotorecord’s at- tention on the J Press. “Offset printers are now sending us work that they can’t complete as quickly or effi- ciently as Fotorecord can through the use of our new J Press,” Nickoloff said. “We’re earn- ing new business with companies we were previously unable to support with our old off- set press. The J Press remains the key to our continued growth and success.”


January 31, 2022

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