The entire Smith family started taking Omega-3 Twist every day. “We all loved it,” Emily says. “We ran out of them, and I wanted more. We all wanted more. Nate was saying, ‘Can we get more of that?’ I said, ‘Well, I don’t really know how.’” Be Pleasantly Persistent Even after trying Omega-3 Twist and loving it, Emily still wasn’t interested in becoming a Preferred Customer. She’d looked up Melaleuca online and read that you could buy products for full price and not have to make a monthly purchase. “I called Suzy and told her I wanted more of these omega-3s and I wanted to pay full price and not shop monthly,” Emily says. Suzy’s response is a great example of being pleasantly persistent. She didn’t try to talk Emily out of her choice or say being a Direct Customer was a bad idea. She told Emily that would be fine, she just wanted to give her a quick 20-minute presentation so she understood how the Melaleuca Preferred Customer program worked. Emily agreed and that day Suzy gave her a Delivering Wellness Presentation via the web, since they were living in different states. After seeing an Delivering Wellness Presentation , Emily enrolled as a Preferred Customer but said she wouldn’t approach it as a business. Again, Suzy didn’t push. She was pleasant and accepting of Emily’s choice. The next month, when there was a one-dollar enrolment promotion, Suzy mentioned it to Emily in case she had any friends who could also benefit from the shopping club.
“She mentioned it to me, and I thought, ‘Oh, I should tell these three friends while it’s a dollar,’” Emily says. “Sure enough, I ended up enrolling them. But I was still saying I wasn’t going to do the business. Suzy just said, ‘Well, if you want to show more friends, I can come from Baton Rouge and do a presentation in person.’” Emily agreed and Suzy came down and helped her share Melaleuca with her friends. “That month there was a $500 incentive to reach Director promotion,” Emily says. “I thought, ‘I can put a little effort into it for $500, but I’m not doing the business.’” With Suzy’s help, Emily was able to share Melaleuca with more of her friends. That month, she triple advanced to Director 3 and received a check for US$2,344.72. “It was pretty comparable to an average cheque from my day job,” Emily says. Emily is a registered dietitian and had been working from home doing recipe testing for ACH Foods. However, just one month after receiving this check from Melaleuca, Emily received a letter from ACH Foods saying they would no longer be renewing her contract. They’d decided to do all the recipe testing at their corporate headquarters located out of state. After ten years, Emily was suddenly out of work. “I called my husband in tears,” Emily says. “I was so used to doing that. Nate said, ‘Well, I’m glad you already have another job.’ That’s when I realised, I did. Melaleuca had already shown it was capable of replacing my income. So at that point I called Suzy and told her I was all in.” Every No Gets You Closer to a Yes It’s true that not every individual you approach will end up becoming a customer or building a Melaleuca business. Some people will say no and will never change their minds. But if you maintain the relationship, share your successes, and remain pleasantly persistent, even those who never become Melaleuca customers will still have positive things to say about Melaleuca and their interactions with you. They may even send you referrals of individuals they know who could use extra income or who have a need Melaleuca products could address. Every time you share Melaleuca with others, you’re widening your circle of influence and increasing the number of people who know what you do and how you can help them or others they care about. An approach doesn’t have to end in a yes for it to be worthwhile. Any time you share Melaleuca—even if you hear a no—you’re getting one step closer to hearing a yes.
37 SEPTEMBER/OCTOBER 2016 | MELALEUCA.COM
*All figures are in US dollars.
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