WRITING INSTRUMENTS ANDWATCHES:
The luxury writing instruments and watches industry in the Middle East remains a highly relevant and growing category for a long time. Over the years, we have been collaborating with international brands such as S.T. Dupont, Waterman and Tag Heuer and are looking to expand and develop this category further in the region.
We operate travel retail services in various formats across the region for decades. Either through the management of duty free shops at International Airports, or concessions in the Duty Free as well as the in-flight duty free of several airlines in the region.
Since the Group’s expansion into Retail Fashion, it was necessary to create our own liquidation channel. Therefore, we opened THE DEAL, with a vision to build it in outlet malls and later in e-commerce. The team focuses on the two main assets; the brands we offer and the Guests who visit our stores.
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