Metrics Monthly | December 2020 | UK Edition

LendingMetrics named as an Organic Growth 25 business after demonstrating high growth in recent years

invest capital. Organic growth is often under-recognised in the industry, but is one of the most stable and sustaina- ble paths businesses can take. In order to define the list, Buzzacott’s Corporate Finance Team went through an extensive process by assessing all businesses in the UK registered as private, independent and unquoted. The team established 4 main crite- ria for businesses to meet in order to reach the next stage of the process, including a minimum of 100% revenue growth over the last 3 years and no acquisitions totalling more than 10% of the current business revenue. Com- panies that met this criteria were then

shortlisted, and those with the fastest growth made the cut as an OG25 business. Unlike many awards pro- grams, the OG25 did not involve an application process, and businesses were selected simply based on their growth and success, making inclu - sion in the cohort an especially unique achievement. The OG25 report commemorates the companies being celebrated and pro- vides an insight into their business goals, the factors that led to their organic growth success and their plans for the future. This includes a revenue growth rate for the past three years, and LendingMetrics’ revenue

The Organic Growth 25 (OG25) is a roundup of businesses that have scaled successfully and without external investment. The group were selected from a wide range of businesses from different sectors, sizes and geographies, and LendingMetrics is proud to be named as one of the 2020 cohort. Created by Buzzacott’s Corporate Finance Team, the OG25 aims to demonstrate the various different routes to growth beyond the need to

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14 | Metrics Monthly

December 2020 | UK Edition

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