growth of an impressive 462% was the third highest of all of the businesses being recognised. CEO David Wylie elaborated: “This can largely be attributed to our heavy investment in research and develop- ment into our now multi-award-win- ning platforms, which is massively paying off. By initially focussing on building the most advanced and inno-
vative platforms over profit, we are leading the way with automated deci- sioning and Open Banking solutions.” LendingMetrics’ Auto Decision Plat - form (ADP) , in particular, has revolu - tionised the opportunity for the finan - cial services sector to quickly deliver increased lending volume, a better customer experience and reduced overheads using automated lending decisions. Based in the UK and Australia, Lend - ingMetrics has extensive experience in the field of online lending credit risk solutions and was the first UK credit reference agency to become fully authorised by the Financial Conduct Authority. Their customers recognise the importance of a strong, stable company and LendingMetrics’ consist- ently steady business levels often sets them apart from their competitors. Head of Sales, Claire Januszczak said: “This achievement shows the stability and steadfastness of the company, something we are often asked about by prospective new partners at a time where many SMEs are feeling the impact of the pandemic. Customers want certainty and we’re proud to be able to provide it.” The company’s well-prepared continu-
ity plans and reliable products meant that even during the first national lockdown, business levels remained steady, and they even saw an increase in finance applications processed with ADP. In addition, their LMX platform saw credit searches increase from May to June by almost 19%, and then a further 18% from June to July. Having recently celebrated their 10 year anniversary, LendingMetrics is fast becoming one of the most recog- nised names in the industry, and they pride themselves in being positive- ly disruptive in both innovation and price. The impact they have had on the marketplace has resulted in recog- nition across the finance and lending sectors. Recently, the fintech was fea - tured as a top 20 ‘premier’ company on the Credit and Collections 2020 power list, a round-up of the most prominent and innovative companies in the indus- try. Receiving this recognition for the second year in a row, LendingMetrics were proud to be distinguished as an industry-leader who has contributed to progressing industry standards and excellence. If you want to get in touch about any of our award-winning products, call us today on +44 (0) 2394 211010 or drop us an email.
Matthew Katz, Head of Corporate Finance at Buzzacott, said: Our OG25 businesses
have thrived from adopt- ing a method of growth that is usually under-rec- ognised and striving to achieve high growth in recent years. With this year posing many challenges for us all, it’s been particu- larly important to show- case this under-recognised route to growth and the achievements it can lead to.
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+44 (0) 2394 211010 | www.lendingmetrics.com
Metrics Monthly | 15
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