Cloud Freedom (Cont’d from Page 3)
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cloud-based software, we released a new white-pa- per titled ‘Cloud Freedom’. And it does not come as a surprise that a number of important global market and industry drivers are the basis of an acceleration of workflow digitization and automation. In general terms, it’s fair to say that supply chains across the world are very unstable and fragile. The just-in-time principle is under a lot of pressure, suscep- tible to the smallest hiccup in the supply chain. And while we all immediately think about the impact of the global Covid pandemic, in the past 10 years we’ve seen many such incidents and accidents that created bottlenecks in supply chains - not only the supply of consumer goods, but also the supply of cartonboard and other substrates to the converters, and the supply
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of packaging to the filling lines of brand owners.Think of “accidents” like the recent problem in Egypt’s Suez Canal, blocked by a huge container ship, or terrorist at- tacks, weather-related vulnerabilities, natural disasters like earthquakes and tsunamis, a volcano eruption in Iceland, globalization versus import and export pro- tectionism, the list goes on. Packaging converters realize more and more they need to organize in function of these supply chain hic- cups and invest in an infrastructure that allows them to respond very quickly.The cloud enables workflows to do exactly that. Q) What is the primary reason companies stumble in their planning to switch to a cloud- based operation? A) The whitepaper makes it clear that driving com- pany-wide transformation toward digital maturity is a multi-functional task, where the entire organization needs to engage if it is to truly receive the full suite of benefits on offer. It also requires cultural and proce- dural change at every level of the organization. (Cont’d on Page 11)
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