79. Name: Megan Elizabeth Zingarelli Title: The CNN Effect and the Al Jazeera Effect in Global Politics and Society Institution: Georgetown University Country: United States Date: 2010 Language: English Abstract: This study investigates how global media as represented by the CNN Effect and the Al Jazeera Effect, increasingly influence global politics and society. It draws on three geopolitical frameworks that locate and contextualize media trends, Fareed Zakaria’s Post-American World, Thomas Friedman’s The World Is Flat, and Samuel Huntington’s Clash of Civilizations. These theoretic approaches reveal how media are playing out in current politics and society. This research focuses on the 2008-2009 war on Gaza as a case study to elaborate on aspects of the CNN and Al Jazeera Effects. The findings showed that the CNN and Al Jazeera Effects are growing in influence. They apply pressure on world leaders to address problems in society, and they offer increasing avenues and spaces to stir public opinion and to allow the viewing, listening, and reading public to participate in discussions of national and international consequences. While international media increases dialogue and mutual understanding throughout the world, on occasion they can also lead to global conflict and misunderstanding. By examining this paradoxical situation, the study sheds light on the complex nature of our increasingly globalized world.
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