3. Indentification and engagement of industry leading candidates
Identification
Based on the briefing discussion and our experience and understanding of the sector we will conduct a comprehensive research exercise to define the candidate pools for direct approaches. If ETL is to attract ‘industry leading’ candidates for the Executive Board post we would recommend that prospective candidates should be proactively sought from the following target areas.
- Consultancies - Advisory/Management Consultancies - Main Contractor/ Construction Digital Advertised Search
We will agree a long list of candidates with you and Melanie Pye will then make the approaches.
We believe it is imperative that candidates, who are headhunted, are approached by someone who understands the position, the company, and the culture and is a credible ambassador for the business.
Engagement
Showcasing a position supports good Search campaigns.
We have modernised the traditional approach to Search. We have invested heavily in our social media networks and every assignment has a specific Digital Advertising Plan that promotes an opportunity across the widest (but also most relevant) networks. We monitor the performance of our plans and amend and adapt whilst live to ensure maximum exposure and optimise results. In an age where supply chains are complex, candidates may be global and job titles are becoming more complex, digital strategies that support a campaign are vital to success as they access candidates traditional Search cannot find. The Digital Advertised Search element of a campaign targets those candidates who are active but who may be inaccessible via Search. The Digital Advertised Search element of the campaign serves as an important supplement to the Direct Proactive Search element of the campaign. However, the potential cost of external advertising needs to be managed carefully.
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