SAP CX Value Stories - SAP Commerce Cloud

Go Back

Flexi Consumer Products | LAC SAP Commerce Cloud

Consumer Products

Flexi is a family owned footwear brand beloved by men, women, and children across Mexico.

2x Conversion Rate Since solution implementation 50% Reduction In time to market for new products 15x Monthly Sales (in May 2020) than expected +50% Sales Direct-to-Consumer projected to occur online by 2025

Headquarters Mexico

Products Footwear manufacturer

Web Site

Flexi

Business Challenges • Launch an e-commerce Web site to fulfill customers’ growing demands for online shopping • Mitigate losses from approximately 475 retail stores closed during the worldwide COVID-19 pandemic (operations at approximately 5% of the usual capacity) • Gain insight into customers’ buying habits and preferences Customer Benefits • Doubled the shopper conversion rate, which continues to rise • Recuperated lost sales (such as from out-of-season stock) during the pandemic • Increased average page-load speeds and stability during periods of high shopper traffic • Lowered the average time to get new products to market (now just three weeks) • Projected end-of-year savings of approximately 2.5 times the ROI needed for the solutions • Managed peak site traffic (a 15-times increase in shoppers) without any interruptions to service

“We have complete confidence in our online sales with the SAP Commerce Cloud solution. Our online shop was able to handle an unexpected peak of 15 times greater site traffic without issue.”

Francisco Castro E-Commerce Director Flexi

Read the Success Story

© 2023 SAP SE or an SAP affiliate company. All rights reserved.

Made with FlippingBook flipbook maker