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Exceptions and specific uses
MAGAZINE The below styles apply to the CIPPmembershipmagazine, Professional in Payroll, Pensions and Reward
Professional magazine predominantly follows the house styles indicated on page 6 but the below exceptions apply.
Fonts ● ● Body text: Formata Light, 8.5pt
● ● Feature article titles: Bookman Old style, Light or Bold, size varies ● ● Internal article titles: LFT Etica, Regular and Bold, size varies
● ● Pull outs: Bookman Old Style Italic, 12pt ● ● Standfirst: LFT Etica, Regular and Bold, 12pt
Bullet points ● ● Bullets are larger than standard and can be achieved using Zapf Dingbats font and typing a ● ● lower case ‘L’ ● ● Initial bullets are not indented ❍ ❍ Secondary bullets are indented to align with the initial bullet and can be achieved using Zapf Dingbats font and typing a lower case ‘m’ ● ● No gap is needed between the leading copy and the initial bullet point ● ● A single space between bullet and text ● ● If first or second bullets split onto additional lines it is not necessary to indent the additional lines due to the space limitations within the publication
Honorary letters Due to space restrictions in the magazine, members honorary letters are not widely used
Hyperlinks Space is limited within the magazine so long hyperlinks are not advised. Hyperlinks should be shortened/simplified using Google URL Shortener (https://goo.gl/) which produces a considerably shorter link
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CIPP communication and branding guidelines
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