2024 CHART Training Winner HIGH Aligning Ethos: It’s as Simple as the ABCs Submitted by: Myisha Smith, Corporate Director of Training, and Megan Gibbs, Training Manager, Pacifica Hotels
Objective
We wanted to share our updated Ethos, re-invigorate training and usage in all platforms, and build a strong culture of our values from the home office to all leaders and line-level team members. A-Aligning, B-Branding, and C-Cultivating our company's Ethos with our training strategy
How it Works
We branded everything! Our Ethos turned into personalized affirmations, which we integrated by taking pictures with every new hire, department meetings, and orientation days. We collaborated with our marketing
department to create our own training logo that aligns with our company vision and then branded shirts, sweatshirts, pens, tablecloths, note pads, and lapel pins to use at every training meeting and/or completion of training assignments. Basically, every property would know when we are on site or online when we are sporting our training logo.
Results
We had great excitement and buy-in from our teams. We stayed consistent to our T&D vision and strategy by incorporating Pacifica's Ethos and Mission statement into all elements.
https://www.youtube.com/watch?v=1kqi7HQsFyA
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