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Swinkels Family Brewery Consumer Products | EMEA N

Consumer Products

Swinkels Family Brewers is one of the world’s oldest family-owned brewers. And we brew brands such as Bavaria, Palm and Cornet.

SAP Commerce Cloud | SAP Sales Cloud SAP Service Cloud | SAP Marketing Cloud

Intelligent Brewery Innovative to keep up with the latest developments Single System in the Cloud With a single view of the customer throughout the organization

Headquarters Netherlands

Products Beer producer

Web Site

Featured Partner Acoral

swinkelsfamilybrewers.com

Business Challenges • To ensure that Swinkels Family Brewers can offer the right beer at the right time, they want to get to know the consumer better • Purchases might be in the supermarket, in a bar or a web shop, and they needed to be ready at any time that consumers wish to connect with them Customer Benefits • Swinkels Family Brewery is currently taking the first step by saying goodbye to separate solutions and outdated systems • They switched to a single system in the cloud in which sales, service, marketing, e-commerce, are fully integrated • This will give Swinkels a clear picture of it’s customer base throughout the organization and enable it to fulfill its promise

Taco Schallenberg Director Acorel, SAP Partner for Swinkels Family Brewery “With SAP customer experience, we keep up with the latest developments and innovate, and Acorel is providing outstanding support with the digital transition."

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