Engaging tourist in activities good for them and good for the planet Playa Viva and the community became collaborators, and the presence of the resort has truly benefited the surrounding ecosystem and the population. By engaging community groups through educational projects focused on sustainability and hiring primarily local people, Playa Viva has proven to be a force for positive change for the community on several fronts. For example, Playa Viva has held organic farming workshops and waste reduction programs for local community members, participated in planning and teaching in schools, and established a salt cooperative to ensure local producers get fair price contracts. Finally, the efforts to understand the essence of Juluchuca carried out as part of the project helped to reveal a rich and fascinating history that had been largely forgotten in the region.
Made with FlippingBook - Online Brochure Maker