Underdog Advantage First 3 Chapters

92 · T H E U N D E R DOG A DVA N TAG E

When you’re an underdog, it’s really easy to take action and make mistakes. Very few people are watching. The stakes are really low. There’s virtually no risk. Because of this, underdogs can try somany things at a faster pace, and they can see very quickly what works and what doesn’t. Then they can do more of what works, and less of what doesn’t. Seems so basic, but I am telling you, this is revolutionary for most people. Most people just do the same thing over and over and never change. How is never changing going to get you anything except what you already have? It won’t! Another thing that’s fun about being an underdog is that it’s so easy tomake progress. You have somany things you can do, so much to fix and improve, that the progress is exponential. I can remember back when I was struggling to succeed, and it really was much easier to get momen- tum. The rapid growth I had when I was just doing cars and real estate was because I was doing it so wrong at first, each little positive move gave me huge lifts in success and revenue. There was so much room to improve and so little competition, that getting some success was simple. Every step up you take, the improvements get a little harder.

I know this sounds crazy but as I write this, it’s clear that the worse off your life is, the easier it is to make your life

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