CRN_April2023_Issue_1419

2023 PARTNER PROGRAM GUIDE

Company

Partner Program Channel Chief

2023 Partner Program Goals And Insight

Druva will be working to further expand its partner ecosystem through global distribution, increase its focus on the public sector and partner with new MSPs in the Asia-Pacific, North America and EMEA regions. Since rolling out its “channel first, channel best” strategy in 2021, Dynabook has experienced a great deal of success within the channel. It will continue to modify program elements, including inventory availability, and add 300 new resellers. Eaton continues to welcome Tripp Lite By Eaton partners and strengthen relationships with current partners. Aligning the team’s business plans, investments and value of learning will be paramount to partner success. ESentire aims to launch additional route-to-market program experiences and release updates for additional automation, visibility and support. It also will further channel partnerships to grow regionally and globally. With the launch of its latest XDR offering, ESET’s goal is to provide value to MSP and VAR partners by enhancing the security portfolio with enterprise-ready out-of-box offerings. Exabeam’s goal for its partner program is to roll out more specializations for partners (sales certification by product family, services, managed services) and to include these specializations in program tiering qualifications. ExaGrid has reseller partners in over 50 countries worldwide, and its products are installed in over 80 countries. Its goal is to grow each individual reseller’s business volume with ExaGrid and to add more resellers. One of Expel’s key goals is to grow its channel partner community with an eye on quality over quantity. It’s more important to the company to have trusted and productive relationships with partners than to recruit as many as possible. ExtraHop aims to increase the volume of high-quality, qualified leads generated for partners and empower them with differentiated messaging, positioning, marketing and selling tools. Extreme is focused on providing a premier partner experience that includes more automation, portal enhancements and persona-based experiences. This supports building more engagement and loyalty. F5 plans to continue its competency and capability focus by investing in Practice Builder program participation and enhancing the partner experience with the launch of a rebate portal. Fastly will be launching a brand-new partner program utilizing a familiar tiered structure, making the program more flexible, profitable and accessible. This will also include a new partner portal with deal registration and co-brandable assets. FireMon’s biggest goal for 2023 is to roll out a new partner portal. The new portal will make it easier to access sales tools, execute lead generation campaigns and track open opportunities from lead to close.

Druva Compass Partner Program

Robert Brower, SVP, Partners, Alliances

Druva

Dynabook Americas

Dynabook Partner Program

James Robbins, GM

Eaton Power Advantage Partner Program

Hervé Tardy, VP, Marketing, Strategy, Critical Power, Digital Infrastructure

Eaton

Bob Layton, Chief Channel Officer

eSentire

e3 Partner Ecosystem

ESET Partner Connect Program

ESET

Ryan Grant, VP, Sales

Ted Plumis, VP, Channels, Business, Corporate Development

Exabeam Partner Program

Exabeam

ExaGrid Reseller Partner Program

Andy Walsky, VP, Sales, EMEA, Asia-Pacific

ExaGrid

Timothy Roy, VP, Global Partner Sales

Expel

Expel Partner Program

ExtraHop Panorama Partner Program

Chris Scanlan, Chief Commercial Officer

ExtraHop

Extreme Partner Program

Scott Peterson, SVP, Global Channel Sales

Extreme Networks

F5 Unity+ Partner Program

Lisa Citron, VP, Global Channel Sales

F5

Fastly Global Partner Network

Emily Friedberg, Group VP, Global Partnerships

Fastly

Michael Brabo, Sr. Channel Manager East

FireMon

Ignite Partner Program

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APRIL 2023

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