Exceptional Smiles March 2019

March 2019


An Exceptional New Chapter 5825 Lande r b rook Dr i ve , Su i t e 124 , May f i e l d He i gh t s , OH 44124 ( 440 ) 483 - 1003

Have You Seen Our New Logo?

After a long, cold winter, March is a welcome sight. Spring is a season of change and new beginnings. I can think of no better time to dust off the cobwebs and announce that the practice is officially operating under a new name: Exceptional Smiles at Landerbrook. This change has been in the works for a while now, and some of my patients were well aware of it before we mailed out this month’s newsletter. When we announced the new name, I wasn’t surprised that our patients had a lot of questions. I was a little surprised at how many of those questions involved me.

other people at the office who make it an exceptional place. There’s Liz and Shelly at the front desk, and we also have Taylor, Janae, and Lauren, our hygienists. They are all great people who I know take great care of our patients. From the moment someone calls to make an appointment to the moment they say goodbye, it’s the team who ensures they have a wonderful experience. This isn’t a one-man show. Everyone inside works hard to make our office what it is today, and our name should reflect that. As for why we chose “Exceptional Smiles at Landerbrook,” that’s simple! We wanted a name that matched who we are as a practice. This office has always been about straightforward and quality service — guaranteed. I think our new name really captures that. I know there’s a lot of change going on. New name, new logo, and even some new renovations in the physical office space, but I promise the feel of the office will be the same. We’re still here, ready to take care of all your dental needs and make each visit exceptional.

There have

always been other people at the office who make it an exceptional place.

familiarity. Nevertheless, the practice has been evolving for years, and it was high time we had a name that reflects who we are today. While I still own the practice, it isn’t just Jason A. Schermer, D.D.S. anymore and that is the biggest reason for the change. Dr. Andrea and Dr. Kalinsky are with us now, and I’m so glad to have them around. They aren’t my backup singers; we’re all senior doctors. Together, we have 80-plus years in combined experience. When a patient comes in, I want them to know they’re in good hands and will get the same quality care from Dr. Andrea or Dr. Kalinsky that they would get if it were still just me.

Are you retiring?

Are you moving?

Are you sick?

I am happy to report the answer to all of these questions is no. I still own the practice and plan to see patients for the next 20–25 years. The new name and logo have been a long time coming, though change has always been hard for me. We’ve had the same logo since 2004, I’ve been wearing the same style of khaki pants since I opened the practice, and I’ve been sporting the same haircut since high school! What can I say, I like

–-Jason A. Schermer

To be honest, it’s never really been just me at the office. There have always been


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