AT YOUR SERVICE
LOCATION: BALTIMORE CROSSROADS WHITE MARSH, MD 443.231.7399 www.themallowbar.com
The Mallow Bar
Nikki Lewis has always had a sweet tooth. “My love of crispy treats was more of an obsession,” she said. “I made them for every birthday, holiday, picnic, etc. I made them so much that when I told friends I was starting a crispy-treat business, no one was shocked.”
That business is The Mallow Bar, which Lewis founded in 2009. The Mallow Bar serves Mallow Crunchies — gourmet crispy rice cereal treats that take the family dessert kids have made with their moms and grandmas for years up to a whole new level. “Our products stand out in our market because we make our marshmallow from scratch. We use a kosher gelatin, and we use high-end toppings and mix-ins,” explained Lewis, who is president of The Mallow Bar. “Ours is a nostalgic treat that has been revamped to appeal to both kids and adults alike.” Having started out in a 1,000-square-foot space, The Mallow Bar needed more room in order for the business to prosper. In 2014, Lewis found that space with St. John Properties. “I absolutely love our St. John location,” she shared. “It is perfectly built for our cur- rent needs. I see us growing into the location, because we now have the space we need for production, for packaging, a lift gate for deliveries, etc. … I see us growing and then outgrowing the space but moving into another St. John property. “I’ve seen many businesses in the area do this and see my business joining those ranks. St. John’s concern for tenants makes me want to have a long-term relationship with them.” Lewis extended a warm invitation for all St. John Properties tenants to come enjoy some Mallow Crunchies at The Mallow Bar, and she noted that her company’s website includes an online shop. “Not only do we offer our gourmet crispy treats and marshmallow daily in our retail front, but we also offer lunch to all the area busi- nesses!” she said, adding that the Corporate Crunchers Club allows businesses to enjoy a box of signature snacks and club exclusives delivered to their offices. “It’s a great treat that your team will look forward to.”
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