CORPORATE ROLL OUT CREATING A BANNER & DECOR PROGRAMS
Notable Clients
About Us
Downtown Decorations was established in 2003 by Ted Peterson and his son Garrett Peterson as a small holiday decor business. After years of steady growth, Downtown Decorations is now a premier provider of decorative services with a portfolio spanning projects of all sizes around the globe. We continue, however, to retain the values of a family business that pours the same level of energy and passion into each project as we did on day one. Now, if you can’t already tell, we’re cuckoo for Christmas, but some are surprised to learn that our capabilities stretch beyond the holiday season to year-round projects. We are one of the leading producers of light pole banners, and like all aspects of our company, we provide customization on every level. If you can draw it, photograph it, or write it, we can print it. We like to call ourselves a design house with the capabilities to design, craft, fabricate, and install decor. We are a one-stop shop for all things commercial decorations and want to provide our clients with the full “5-star hotel, hang out in the spa and get room service” kind of experience.
Downtown Decorations, Inc. © 20 21
CORPORATE ROLLOUT HOWCANA
HELP YOU?
Shopping centers encounter a host of challenges when it comes to marketing and property management, but purchasing decor shouldn’t be one of them. At Downtown Decorations, we love creating unique and one of a kind custom decor. Furthermore, we are able to take those skills and use them to create a curated selection of products for your centers, while sticking to your budget. By working with us to create a line of pre-selected and pre-priced items, you can leverage the buying power of your organization while keeping a consistent branded look throughout all company locations. With our corporate roll out program, we take the hassle and complexity out of purchasing seasonal decor.
Using local companies and landscapers can result in a wide array of product and installation discrepancies that can result in mix-matched decor across company properties. Our goal is to help you maintain the same standard of quality and desired look throughout your organization. CORPORATE CONSISTENCY 1
2
CREATE AN IDENTITY
Corporate marketing teams and property managers can ensure the brand identity is being portrayed throughout all company decor. We work with you to provide your centers a customized catalog of corporately approved products to choose from.
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Leverage the purchasing power of your organization with pre-negotiated pricing. Significant savings is achieved at a level that cannot be offered to individual centers. This allows you to stretch your holiday budget without sacrificing quality. SAVE TIME & MONEY 3
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SERVICE & SUPPORT
We provide a single point of contact for managers across all centers. Our dedicated support team is available for assistance on anything from billing to design advice on which decor works best for each space. We provide a plethora of support resources including product information, install instructions, proper storage and care, and warranty information.
PRODUCTS?
WHATKINDOF
Custom Banners
Exterior Decor
Giant Trees
Interior Decor
Large Displays
Custom Designs
Photo Opportunities
Downtown Decorations, Inc. © 20 21
BANNER BRANDED
PROGRAM
Our banner programs provide a reliable source that enables your properties to order consistent quality banners. We can print your existing designs and photographs, or work with our in-house design team to create a range of designs that fit your company’s brand. This allows centers to easily create a cohesive program that fits their unique space.
Our team is here to provide information on banner design, sizing and placement, accessories and hardware, and secure installation. To prevent banners from succumbing to the conditions, we produce ours with the highest quality fabrics & inks. With the best warranty on the market, we cover both defect and fading for 3 full years.
Create a line of interchangeable designs for managers to choose from that highlights what each property has to offer. Text areas can easily be customized to include the center’s name or to promote individual tenants.
Downtown Decorations, Inc. © 20 21
DECOR HOLIDAY
PROGRAM
STYLIZED PRODUCT LINE Create your own custom line of pre-ornamented holiday foliage options with a consistent color scheme.
Having a cohesive line of products allows centers to use their discretion on which products to decorate with, while maintaining brand consistency. Whether they choose to install building front wreaths and sprays, or adorn their light poles with banners and wrap them in garland, your custom line will be consistent.
CUSTOMIZED DISPLAYS
Rollouts don't have to be limited to small product selection. Your product line can be organized for different types of centers to allow for varying budget levels. While some may only need pole decor, other centers may want to include a giant tree or custom photo opportunity.
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How does it
WORK?
1 2 3 4
Meet
We have an initial meeting with you to establish needs, requirements, time-line and budget ranges .
Design
Next, we design and price a product line to fit all the needs you have established and provide samples and renderings. We then submit a proposal to you for final approval.
Launch
Order The ordering process can be customized to fit your needs. We have the capability to build a dedicated web portal that allows for a seamless process to view available products, place orders, and view order confirmations. A catalog of approved options with pricing can be sent out to company managers digitally or as a printed piece. You can introduce the program as a company wide rollout or in scheduled increments.
Downtown Decorations, Inc. © 20 21
Case Study
Client
The client was the owner and operator of over 500 open air shopping centers.
Products
Custom designed and center-branded light pole banners in a variety of size options and corresponding hardware.
Scope
The client needed Downtown Decorations to design, produce and roll out unique company branded light pole banners to be available to all 550 properties to order. The process needed to be streamlined so banners could be ordered by individual properties, be customized with the property’s name, and be ordered in the quickest and most effective manner.
Solution: Online Banner Portal
Product Pages Online product pages include images and information for all banner options, sizing and hardware. Clients can easily select products and add them to their shopping cart.
Checkout & Billing
Downloadable Resources Portals can include helpful resources to help individual center property managers choose correct banner sizes and hardware. These easy to understand guides provide answers for common banner questions.
Online billing allows for corporate to be notified that an order had been placed. The website emails a confirmation to the center, the director of marketing, and Downtown Decorations, each containing the relevant information. When the items ship, they are labeled with the center name, number, and box contents. An email is then generated with the tracking number and box count .
Banner Quick Guide
Type of Print
Colors
Ideal for..
Fabric
Most Durable
Screen print designs in locations of high wind or severe weather conditions. Digital Print Banners with photographic quality designs in all seasonal weather conditions. Photographic Quality Images. Not reccommended for high wind areas.
MARINE ACRYLICFABRIC (SUNBRELLA)
Priced by # of colors
Screen Print
CUSTOM MAINSTREET FABRIC
Unlimited Colors
Digital Print
18OZ BLOCKOUT VINYL
Screen Print or Digital Print
Unlimited Colors
3 YearWarranty
Custom& Stock Designs
UV& Scratch Resistant
InHouse Design Team
WORK PORTFOLIO
Downtown Decorations, Inc. © 20 21
WANT TO LEARN MORE?
WEWOULD LOVE TOHEAR FROMYOU
Downtown Decorations, Inc. 309Wavel St. Syracuse, NY 13206
877 369 6332
PHONE EMAIL
info@downtowndecorations.com www.downtowndecorations.com
WEB
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