ITB Global Travel Collection 2026

Industry voices The future of travel

Where global collaboration turns into action

Powering global progress through partnership

Global collaboration, shared knowledge and innovation have enabled tourism to adapt, grow and connect people across borders. Looking ahead, strong alliances will matter even more as we navigate complexity, pursue sustainable growth and work towards a more inclusive future for travel. ITB Berlin remains one of the world’s most influential platforms for driving this collective progress, bringing together destinations, tial platforms for driving er destinations,

ITB Berlin has long supported the travel industry’s progress through global collaboration, by sharing ideas, learning from one another, and embracing innovation as a collective force. Travel connects people, cultures, and economies, and its future will be shaped by how responsibly and creatively we use technology, data, and AI to serve that purpose. ITB Berlin has long been a catalyst for this progress, bringing the global travel community together in one place. For Trip.com Group, it is where meaningful exchange happens: a space to meet partners from around the world, align on shared challenges, and co-create a more connected, balanced, and sustainable future for travel.” CASPER MAASDAM Managing Director Europe for Operations, Trip.com Group

industry leaders and ideas under one roof. For South Africa, ITB is a strategic opportunity to deepen international relationships, showcase the breadth and diversity of our tourism offering, and reinforce tourism’s role as a catalyst for jobs, investment and shared growth.” of. For nity to wcase offering, for jobs,

IAN UTERMOHLEN South Africa Tourism Regional General Manager, Europe

Building resilience through shared knowledge

Reflecting on six decades of progress, global collaboration, knowledge exchange, and innovation have transformed travel and tourism into a highly interconnected industry. For Nepal, these forces have been vital in strengthening destination visibility, enhancing service standards, and promoting sustainable and community-based tourism. Learning from global best practices and adopting digital innovation has helped Nepal align with evolving traveller expectations while preserving its cultural and natural heritage. Looking ahead, collaboration and innovation will remain key to resilient and responsible growth. In this journey, ITB Berlin for

. In this journey, ITB Berlin for knowledge ket access, in ector.”

Nepal is a global platform that enables knowledge sharing, partnership building, and market access, supporting Nepal and our organisation in shaping the future of Nepal’s tourism sector.” N s s s

MR. DEEPAK RAJ JOSHI CEO, Nepal Tourism Board C

200 | ITB GLOBAL TRAVEL COLLECTION

Made with FlippingBook Annual report maker