The A380 has redefined long-haul travel since 2005
Singapore spotlights its Grand Prix appeal in 2008
2008 ITB goes to Asia
2001 A post-crisis re-think The 9/11 attacks send shockwaves through aviation and tourism, globally. New security protocols, traveller anxieties, and industry losses mark a profound turning point, as discussed by stakeholders from many
2005 Maps and mega jets The Airbus A380 completes its maiden flight, redefining long-haul travel with double-decker luxury and quiet cabins. The same year, Google Maps is unveiled, replacing paper maps and transforming how we plan, navigate, and explore the world – and of course, find our way to ITB Berlin every year!
ITB Asia debuts in Singapore, becoming a vital B2B hub for the region’s vast and diverse travel market. The destination raises its profile at the Berlin show in 2008 with an F1 Grand Prix theme.
sectors at ITB Berlin the following year (2002).
2004 Convention and socials gain influence ITB Berlin Convention debuts as the industry's biggest knowledge platform. Meanwhile, Facebook makes its online presence felt, ushering the era of social sharing and influencing travel behaviour.
2007 Airbnb, iPhone, climate Airbnb and the iPhone launch, revolutionising how we travel and where we stay. ITB Berlin also shines a spotlight on climate change, signalling a growing urgency around sustainable travel.
2010 Travel gets visual and inclusive ITB Berlin introduces a dedicated LGBTQ+ segment, affirming its commitment to equal travel rights. Instagram comes online too, transforming global travel storytelling through pictures.
By Gemma Greenwood
ITB Berlin Convention’s debut in 2004
2007 marks the launch of Airbnb
The Annual LGBTQ Gala spolights LGBTQ+ travel
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