Plan Ahead : Failure to have a sufficient number of applicants at any given time will result in frustration, interruption of your marketing program, and scheduling complications. Schedule time on your calendar each week that you devote to recruitment activities. Develop a Calendar : Outline and schedule on a calendar basis (an “at-a-glance” calendar is effective) specific recruitment activities. It is easier to use online job listings to develop employment inquiries, but you must pursue other sources (of better-qualified applicants) as well. The plan should indicate the commitment of time involved to keep the applicants coming from each specific recruitment activity. Schedule Recruitment Activities Each Day : Recruitment is a daily activity. Block off time in your schedule each day for recruitment activity and stick to your plan. The important consideration is consistency and outreach into your community. Use the presentation guidelines and materials to help present the MOLLY MAID opportunity to community agency representatives. Follow Through : Success will come from a proactive, rather than a reactive, recruitment role. Don’t let your efforts to network and develop other recruitment sources slide. A planned schedule is of no benefit unless you put it into action. Make the schedule now. Determine Your Personnel Recruitment Budget : How much expense is required? As much as it takes to be effective! Just as no business can exist without customers, no service business can exist without employees. Calculate Recruitment Costs : Determine the anticipated cost of classified employment ads in each online service and/or newspaper you intend to use (subscription, non- subscription, newsletters, etc.), media used, number of lines, and cost per insertion/day. Determine the cost of recruitment materials to be used in the potential recruiting areas shown above. Determine the cost to distribute recruitment materials (both dollars and man-hours). Establish/commit to a minimum number of recruitment contacts each week that you initiate in “networking” for employee applicants. Schedule : Commit dollars and time/activity commitments for the first year of recruitment. Follow these steps: 1. Each week, post a differently worded ad on online job boards. 2. Schedule the additional (networking) recruitment contacts you intend to follow up with each week . Such as community job training center, local literacy volunteer agencies, workplace opportunity centers, ethnic organizations, churches, etc. 3. Obtain and maintain a sufficient inventory of recruitment brochures and posters to use as “leave-behinds.” 4. Adjust the recruitment to create a constant flow of applicants in excess of your current need. Review the Plan : Do this on an ongoing basis. It will be necessary to assess the effort, expense, and results of each recruitment source. As your business progresses, it will be necessary to pursue the most successful and cost- effective activities that provide the best employees in the least amount of time.
MOLLY MAID Right Start Transfer Manual Copyright 2015, Molly Maid, Inc.
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