Leadership in Action – AUNZ English – 201607-201608

Executive Director 7 Gina Neef 6 PERSONAL ENROLMENTS in January 5 PERSONAL ENROLMENTS in February When you ask Gina what she’s been doing to see such great results, her answer is simple. “I’ve been working harder!” she says. “It’s pretty clean and simple. I’ve been working more hours. Adding more names to my contact list. Having more focus. Working a little harder and a littler smarter.” In her 13 years building a Melaleuca business, Gina has never had a month without an enrolment. As a single mum who has put part-time hours into her business, Gina knows just how important it is to work smart and focus on the activities that bring results—building her contact list, making four to five phone calls a day, and scheduling multiple appointments each week. She’s also seen how accountability can play a big role for her team. “I text a group of about seven people every single evening what I’ve done—how many new calls I’ve made, how many appointments I’ve made—and that helps because I don’t want to text my team and tell them I haven’t done anything that day.” Gina has included a couple of new Marketing Executives in the group texts. “I think it gave them a real good explanation of why some of us are where we are—seeing that it does take work. It helps me lead by example and show what it takes to climb through the statuses in the form of daily activities.”

Executive Director 6 BonnieWright 13 PERSONAL ENROLMENTS in January 5 PERSONAL ENROLMENTS in February Leadership and example go hand in hand for Bonnie. “The speed of the leader determines the speed of the pack,” she says. “Your team can tell whether you’re working or not. If you’re struggling with your team’s attitude on personal activity, remember that it’s a reflection of you.” Bonnie knows everyone has their ups and downs, but she says the only thing flat about a flat spot is usually the leader’s attitude. “They probably got into management mode,” she says. “They stopped doing that essential activity—enrolling customers.” Whenever Bonnie needs a boost of momentum, she hits a mental reset button and challenges herself to “re-advance” to Director and personally enrol eight new customers. She has made it a priority make business building fun. “If it’s not fun, why would anyone do it?“ she asks. “I have the most fun when I’m doing the Critcial Activities. It’s always so exciting to share Melaleuca with new people.” Bonnie knows how to make sure that excitement spreads. “I ask new business builders, ‘Who are you most excited to share this with? Doesn’t this information have value? Aren’t you glad someone shared it with you?’” She sees new business builders light up when she asks these questions, and they have a whole new energy to their approaches. For Marketing Executives who are ready to climb out of a flat spot and usher in a new season of growth, Bonnie has some advice: “You have to work on you. Are you someone you would want to follow?”

These examples give you a sneak peek into the goals, habits, and attitudes behind five very different Marketing Executives. While their approaches and preferences vary, there is a constant refrain found in their success stories: daily activities make all the difference.

5 CELEBRATE SUCCESS

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Results vary. Articles feature US and Canadian Marketing Executives.

ALWAYS BE INVOLVED WITH FAST TRACK

LEAD BY EXAMPLE

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JULY/AUGUST 2016 | MELALEUCA.COM

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