FEAR
As funny as that was, people laughed, and so did I; but I laughed because of how real his words were.
When I watch the news, read journals, attend conferences, and pay attention to technology, I always think about the movie “The Terminator” and how the robots one day rose up and took over. I used to think it was a movie, but now I realize it truly has the potential to be real. I’ve been reading, studying, and paying a lot of attention to artificial intelligence. AI and “The Terminator” days are not far off. A great read on this topic is “The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future,” by Kevin Kelly. If you want to be ahead of the curve about where things are going, read this. My friend, Mark Fisher of MFF, cracked a very real joke at this year’s IDEA Club and Studio Summit, where he said, “Fear the robots, they are coming.”
I have been thinking about how technology, online tools, and AI are going to affect our industry for the last few years. I’m not a pro at it yet, but I do spend quite a bit of time preparing for it, mulling over the implications, and pondering how to make sure I’m not taken by surprise.
Are you?
I highly suggest you do. As a matter of fact, you must. You’ve done amazing things to date with the tools that we’ve come up with in the industry. But, how are you setting yourself up so the robots don’t put you out of a job?
Just the other day, I was reading The Week, and I saw this:
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Published by The Newsletter Pro • www.NewsletterPro.com
Vito Lafata • www.vitolafata.com
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