BAM | SOUTH | AUGUST 2024

NewStyle Communities' affiliation with EPCON Communities has significantly influenced its growth and development. As the longest-standing franchisee in the EPCON system, NewStyle benefits from a robust product lineup tailored to the 55 and older market. "Epcon has the best product of any other developer and builder who serves that active adult market," Fankhauser asserts. This partnership allows NewStyle to leverage EPCON's research and development, ensuring that their homes meet the evolving needs of their target demographic. Strength in Partnership: The EPCON Influence

This mission is underpinned by core values that emphasize sales as the starting point of everything. "Nothing happens without a sale, and so our company is very focused on the sale which starts everything else," Fankhauser notes. This focus on sales is not merely about transactions but about solving problems and addressing the pain points that prompt people to seek new housing solutions. "We believe that housing is a great medicine for people to solve existing problems, and we believe our product, in many cases, is that medicine people need," Fankhauser adds. This philosophy drives NewStyle's commitment to providing homes that offer more than just shelter—they offer solutions to improve quality of life.

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