UPM Extends Barrier Paper Technology To Label Applications UPM Specialty Materials has extended its barrier paper technology, first introduced in the company’s packaging papers, to label face papers for the first time. The new grade, UPM Asendo 80, applies that grease-resistance technology to labeling without the use of PFAS.
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The EU’s Packaging and Packaging Waste Regulation (PPWR) introduced a restriction on per- and polyfluoroal- kyl substances (PFAS) in food-contact packaging, which became applicable across the European Union on August 12, 2026. Label converters serving food-contact and other grease-sensitive applications, such as olive oil packaging, require face papers validated to perform without relying on PFAS chemistry. UPM Specialty Materials does not add PFAS to its pa- pers at any stage of production. Each grade is tested by independent, third-party laboratories. UPM Asendo 80 is compatible with a range of adhe- sive types, is suited to UV Flexo and UV-inkjet printing, and is available as FSC or PEFC certified, meeting the U.S. Food and Drug administration (FDA) and The German Fed- eral Institute for Risk Assessment (BfR) requirements for food-contact use. Flexographic Printing Machine Market To Reach $5.1B By 2034 The global flexographic printing machine industry was valued at $2.8 billion in 2023 and is estimated to reach $5.1 billion by 2034, expanding at a 5.6 percent CAGR be- tween 2024 and 2034. Growth is closely connected to the expansion of the global packaging industry. Brand owners increasingly re- quire attractive, durable, lightweight, and functional pack- aging that supports product differentiation and consumer convenience. Flexographic equipment meets these re- quirements by enabling high-volume printing across mul- tiple substrates.
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