Continuing Ed Summer 2024

Online Learning with Continuing Education and Education To Go (Ed2Go)

Learn from anywhere. Start any month!

Our online career-related, professional development and personal enrichment courses are informative and convenient. Offered in partnership with Education to go (Ed2Go) our course sessions begin monthly. Complete courses entirely from your home or office and at any time, day or night, with self-guided and instructor moderated options. Courses start at $64 (except bundles and other special courses). No senior discount. View our Ed2Go online partnership courses on page 6. For more information and to register, visit ed2go.com/oakton.all .

To register for an Ed2Go online class: • Go to ed2go.com/oakton.all • Select the course you would like to take and Add to Cart • Review your cart and begin to Checkout • If you are a new student (have never taken classes via Ed2Go) - create an account

• If you are a returning student (already have an account with Ed2Go) - sign in • New students: Fill out the Student Profile page • Enter billing and payment information and proceed to Checkout

Accounting ACCOUNTING FUNDAMENTALS I

BUSINESS FINANCE FOR NON-FINANCIAL PERSONNEL

Using practical explanations and real-life examples, this course shows you how money flows through a typical business. Learn the basics of how a business operates, including how to develop successful business strategies and how to use financial statements to make better business decisions. Whether you’re an employee, sales executive, supervisor, or manager, this course can help you un- derstand basic financial information that will positively affect your company’s financial situation. INTRODUCTION TO BUSINESS ANALYSIS Give yourself an employment advantage by developing analytical skills that are consistently in high demand. Learn powerful quantitative methods so you can make better, more informed, and more effective business decisions. If you are planning a career in business, you You may already understand that top-notch customer service begins with knowing your customers and their needs, but do you know how to evaluate those customers or what to do with the data once you have it? This will be reviewed, as well as identifying how your customer service stacks up, and how you can build on even the sharpest of service policies. Learn how to communicate, resolve complaints, and build long-lasting customer service programs. MARKETING YOUR BUSINESS ON THE INTERNET cannot afford to miss this course! MANAGING CUSTOMER SERVICE Find out how to market your business on the Internet using little or no money. Discover proven methods to establish an Internet presence and build an online brand identity. Learn how search engine optimization (SEO) works and how to track your site’s performance using web analytics. Understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your website to keep visitors coming back again and again. Learn to think strategically about marketing your website, products, and services using Internet technologies. Explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy.

Learn the basics of double-entry bookkeeping, as well as how to analyze and record financial transactions. Accounting Fundamentals covers all the bases, from writing checks to preparing an income statement and closing out an account at the end of each fiscal period. Whether you’re a sole proprietor looking to manage your business finances or simply want to gain an understanding of accounting basics for career advancement or for personal use, this course provides a solid foundation in financial matters. Business and Marketing A TO Z GRANT WRITING Learn the process of finding and writing a grant application. Using a theory of change process to engage stakeholders in framing a grant application, prepare a draft of a grant application of your choice step-by-step. In doing so, learn what grant funders look for in an application by reviewing pieces of your peers’ grant proposals to provide and receive feedback. ACHIEVING TOP SEARCH ENGINE POSITIONS The vast majority of Web traffic comes from search engines. The most important thing you can do to increase your website’s traffic is to improve its search engine ranking by understanding both the art and science of search engine optimization (SEO). Gain the knowl- edge you need to boost your website’s visibility and master proven, step-by-step SEO strategies that can be implemented right away. BUSINESS AND MARKETING WRITING Using clear explanations, real-life examples, and an animated style, this course solidifies the relationship between business, marketing principles, and written communications. Learn how business and marketing objectives affect writing choices. Get practical writing instruction in grammar, clarity, structure and more. Understand is- sues unique to this discipline, such as buzzwords, working with a team, and marketing ethics. This course will help you understand the power of writing so you can present a solid, cohesive message to your target audience.

For more information, visit ed2go.com/oakton.all

7

Made with FlippingBook. PDF to flipbook with ease