WORKBOOK
You just took the first step toward your next level... congrats! By accepting the Start Over Challenge you said YES to reinventing yourself and starting fresh... you just made a decision that we believe will lead you to a whole new level of purpose, stability and success. We’re pumped up to show you our 7 steps for “starting over”... whether that’s actually starting from ground zero, or learning the capabilities you need to transition the knowledge you already have into a thriving industry. Chances are you’re already on third base – and this challenge will help you get to home plate. The reality is there’s no better time than now to enter the virtual economy and gain the tools to sharing what you already know to create next level success. We can’t predict where the economy will go or what will happen with this virus... but we do know how you can dictate what the next chapter of your life will look like! When our week together is done you’ll walk away with an unshakeable mindset, you’ll know where your niche is and who your ideal client is, you’ll gain world class marketing and sales tactics and you’ll have clarity on where to go next... But that’s only if you play full out. The world has never needed your knowledge and experience more than it does right now. 2 in 3 people are stuck at home, searching for answers onlineand they want and need to learn from you... so will you step up? Will you show up every day for 7 days and gain the 7-step blueprint to success in the knowledge industry? We’re excited that you’ve accepted this challenge – that was the first step. But we’ve got 7 more to share with you... This workbook will help you complete the Action Steps required after each LIVE training. This is how you truly get the most out of our time together. Plus you’ll find some bonus pages along the way!
So let’s do this :)
With love,
Dean & Tony
HOW TO WIN THESE AMAZING PRIZES!
REMEMBER: Prizes are available every day but only for those who complete the Action Steps in the private Facebook Group!
GRAND PRIZE 5 Challengers will win $2,000! This is NOT a hand out... but rather a hand UP to help you jumpstart the new YOU!
FULL SCHOLARSHIP FOR THE KNOWLEDGE BROKER BLUEPRINT COURSE
Tony Robbins and Dean Graziosi created the absolute best course on the planet to teach you the full, exact blueprint for next level success in the information age using knowledge you already have. And one of you will have FREE access to enroll!
BRAND NEW iPHONES & iPADS | AMAZON GIFT CARDS | AND MORE!!
Create An Unstoppable Mindset
DAY 1
You can use this worksheet to help you complete your Action Step for Day 1 of The Start Over Challenge!
Action Step: Go Live in the Start Over Challenge Facebook Group sharing the #1 thing that has been holding you back, and why it won’t anymore!
1
Write down the current story in your head.
2
Write down what that story has cost you up to this point in your life.
3
Write down what could that story cost you moving forward if you don’t change it.
What information did you find to prove your story is a lie? 4
Identifying Your Niche
DAY 2
You can use this worksheet to help you complete your Action Step for Day 2 of The Start Over Challenge!
Action Step: Go Live in the Start Over Challenge Facebook Group proudly sharing your niche, passion or expertise that you’ll share with the world!
1
List 3 things that make you stand out from your competition.
2
List 3 specific skills you’ve developed that make you successful at what you do.
List 2 things in your business that make you the happiest and are things you would never outsource. 3
Your “epiphany” moments. 4
Write down 2-3 stories that were turning points in your life.
Identifying Your Ideal Client
DAY 3
You can use this worksheet to help you complete your Action Step for Day 3 of The Start Over Challenge!
Action Step: Go Live in the Start Over Challenge Facebook Group explaining what your ideal client or avatar looks like and why you’re the person they need to learn from right now!
Marketing is simply attracting those you want and repelling those you don’t want…
Common mistake… It’s better if you cast a bigger net… It’s not. Niche market is the key. Knowing the avatar of your perfect ideal client. Hire a guide, know when the fish bite, where they live, what king of reels to use, what bait to use, etc. (Niche it down to increase your chance of catching that fish)
When you reverse engineer your superpower, what attributes does your ideal client have? 1
2
What are your ideal client’s 3 biggest pain points?
3
What are your ideal client’s 3 biggest desires?
Marketing & Selling Mastery
DAY 4
You can use this worksheet to help you complete your Action Step for Day 4 of The Start Over Challenge!
Action Step: Go live in the group sharing the hook, story and close YOU would use if you were selling to clients tomorrow.
1
THE HOOK -- Something compelling, unique, that thing, grabber, or “hook” that stops people in their tracks to read what you wrote or watch what you recorded. “Have you ever in your adult life looked in the mirror and said… I thought I’d be further ahead by now… Well you’re not alone and my guest Dean Graziosi is going to share with you the ONE THING that’s allowed him to go from…” EXAMPLE: THE STORY -- Think and speak your authority in a way that you hit someone’s heart so you get the chance to change their life! “In masterminds I have groups all the way up to $250K, I think Tony and I have the highest-level mastermind that exists on the planet. We’ve been doing it 60 years combined, so what does that mean to you? Well if you’re going to learn you might as well learn from those playing the game at the highest level possible...” EXAMPLE:
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Write down 2-3 hooks you could use to grab your ideal clients attention.
List 2-3 stories that build your credibility, build your authority and make you relateable because you’ve been where they’re at & can get them to the next level.
2
Marketing & Selling Mastery
DAY 4
You can use this worksheet to help you complete your Action Step for Day 4 of The Start Over Challenge!
Action Step: Go live in the group sharing the hook, story and close YOU would use if you were selling to clients tomorrow.
3
THE CLOSE -- If you build it, they will NOT come… You need to be the authority to tell people what you want them to do and get the results they can with you. You ALWAYS need a call to action. “That’s why I wrote Millionaire Success Habits. So I can help take you from where you are to where you want to be. And all you have to do now is click the button below and get your copy absolutely free. Plus when you order today I am going to throw in over $1,000 in free bonuses. So click below now!” EXAMPLE: THE BRIDGE -- The bridge is the part in the Hook - Story - Close where you transition smoothly from the story to the close. This will allow you to make a clean transition from value to the ask. “You’re here with me now, you know my values and you know what I stand for… You truly know where you want to go in life and you know why you want to get there. The only thing that’s left is how you’re going to get there. You’re going to want to learn from someone at the highest level possible and I’d like that to be me…” EXAMPLE:
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What is the exact CTA you are going to use to have your ideal clients take action?
What bridge are you going to use to transition from story to CTA? 4
Attracting Your Perfect Fans
DAY 5
You can use this worksheet to help you complete your Action Step for Day 5 of The Start Over Challenge!
Action Step: Use the worksheet for Day 5 to write a headline for your landing page to attract your perfect fans. Post it in the Facebook Group using #Step5SOC!
For an example of a landing page, use startoverchallenge.com!
Here are a few headline examples:
EXAMPLE: How to (solve a problem) in (given amount of time) even if (state a common problem)
1. How To Dress Like Clooney On A Carrot Top Budget
2. How I Got My First 1089 Subscribers In 14 Days Without Ads
3. Discover The SHOCKING TRUTH Of How To Save 10x More On Your Taxes Each Year By Adjusting This One Line On Your Taxes
4. How To Scale Your Business To 7-Figures, Without Going Into Debt Or Selling Any Equity...
5. How To Launch Your Next Digital Product Or Service In Just Hours!”
Write down 3-4 possible headlines that could go at the top of your landing page inside your very own funnel.
1 3 2 4
Executing Your Training To Perfection
DAY 6
You can use this worksheet to help you complete your Action Step for Day 6 of The Start Over Challenge!
Action Step: After completing this worksheet, choose your favorite story to start your training with and then Go Live in the Start Over Challenge Facebook Group telling that story as if you were starting your virtual training! This will be amazing practice!
Inspiration (Story)
Tactical (Teach)
WHAT A WINNING EVENT FORMULA LOOKS LIKE
Action!
Anchor Tool
Write down 4 powerful stories that you could tell at the start of your training to inspire your clients!
1
Story #1
2
Story #2
3
Story #3
Story #4 4
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