Supplemental Information for Admissions/Enrollment Management Allocation Request
Prepared by Josh Hibbard (josh.hibbard@cwu.edu)
Dear Allocations Sub-Committee,
Thank you for considering this important allocation increase request. I appreciate the time and commitment you have given to this process. I am aware of a number of noteworthy allocations requests and your selection process will not be an easy one. Below you will find the additional information requested, along with a more detailed explanation of the recruitment strategy tied to the position request. I am confident you will see the importance of this position, how it supports Central’s enrollment goals, and that this position will be a “good investment” in the fiscal health of the university.
Brief Description:
As was outlined in the FY19 Allocation Increase Form, Enrollment Management is requesting an additional Regional Admissions Counselor to increase our recruiting in Eastern Washington and surrounding areas (Idaho/Eastern Oregon). To be clear, we are currently recruiting in the Eastern Washington Region. This region is being covered by one of our Ellensburg-based Admissions Counselors. Approving this allocation request would not only increase our recruitment efforts in the Eastern Washington Region, but permit our Ellensburg-based Admissions Counselors to increase recruitment efforts in Central Washington. Increasing our focus on our surrounding region, especially from Wenatchee to Yakima, supports admissions’ strategic efforts to increase our presence and public relations with our local communities. Additionally, this position will not only enable us reach additional prospects through attending more recruitment events, but it will also assist in managing our significantly growing caseload of applicants. From Fall 2015 to Fall 2017, we have experienced a 52% increase in applications. For many of our employees, this directly increases their workload. We are projecting an additional increase for Fall 2018. Stated quite simply, our admissions department cannot maintain our service level expectations, which reflects poorly on the department and Central Washington University. This position will help improve our level of service to our prospective students, applicants, and admitted students.
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